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moca splitter

Skip it

A small market ($54K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 23Conversion 84Competition 39Returns 33Price range 34Avg price 51Brand share 25Review moat 48Quality gap 30

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.07

avg listing price — sweet spot $15–$100

Review moat

Okay1,672.47

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$7.20–$18.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad90%

top-5 brand share — brand-locked demand

Growth

Bad-4.7%

90-day search growth — must beat 0% to launch

Market size

Bad$54K

$54K/yr · 48K searches

According to Flapen's Amazon United States niche tracking, moca splitter is a $54K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 35/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

moca splitter market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$48K–$60K
units × avg price
Conversion rate
9.3%
Avg BSR
#19
Page quality
0%
Prime
100%
Sponsored
87%
Out of stock
10.6%
Avg brand age
80 months
Avg seller age
172 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

32

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

5%

  • TKCHAX49%
  • Amphenol16%
  • Generic14%
  • GE6%
  • BAMF Manufacturing6%
  • Cable Matters5%
  • Open — no brand owns it (2 brands, 5%)

Demand

Weekly Amazon search volume, last 27 weeks — -4.7% search growth over the last 90 days.
1K600Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top moca splitter search terms

  • moca splitter26K/yr
  • moca 2.5 splitter12K/yr
  • moca splitter 2 way5K/yr
  • moca coax splitter3K/yr
  • moca compatible splitter3K/yr
All search terms

Top moca splitter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$11K30%$16K40%$22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about moca splitter

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product21%

“Exactly as advertised”

Quality-Overall20%

“Well-Made Product, Fast Arrival”

Signal Strength11%

“I now get a much improved TV signal”

Assembly/Installation9%

“Installation was simple”

Connectivity-Overall9%

“Easy setup and provides a fast, reliable connection”

Value For Money7%

“Well worth the money”

Compatibility-Overall6%

“Product is very good just make sure to have a MoCa compatible modem”

Data Transfer Speed3%

“the hi speed streaming appliances”

Strength3%

“Going strong after 2 years”

Durability2%

“it's super reliable”

What buyers complain about

Signal Strength19%

“Very bad signal loss due to the Antronix mmc1002h-b”

Connectivity-Overall15%

“all the connections slowly come loose”

Quality-Overall15%

“garbage”

Functionality-Overall13%

“Doesnt work”

Compatibility-Overall6%

“compatible third party MoCA adapters WILL NOT work”

Value For Money5%

“A bit pricey”

Display Viewing Angle4%

“Ive been waiting for a clearer view”

Durability3%

“Start to having issue after 1 month of use”

Product Condition2%

“they sent a used one”

Computation Performance2%

“Wi-Fi lagged and only getting 24 Mbps on a good day, subscription is 500 Mbps”

Top return reasons

Compatibility-Overall32%
Connectivity-Overall24%
Functionality-Overall14%
Signal Strength5%
Size-Overall5%
Advertised Vs Actual Product4%
Defective Material/Parts3%
Value For Money3%
Assembly/Installation2%
Socket/Port/Plug1%

Common questions

Is moca splitter profitable to sell on Amazon United States?
The niche generates $54K/yr across 15 tracked products. 90-day search growth is -4.7%. Flapen's verdict: Skip it (35/100).
How competitive is the moca splitter niche?
8 brands and 32 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in moca splitter?
Top complaints mined from reviews: Signal Strength, Connectivity-Overall, Quality-Overall. The return rate is 4.4%.
What does it cost to enter the moca splitter niche?
Listings span $7.20–$18.94; the average listing price is $12.07 (sweet spot $15–$100). The average incumbent carries 1,672 reviews — the moat a new listing must climb.