Skip to content
42

moca adapter

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 95Growth 30Conversion 52Competition 19Returns 0Price range 63Avg price 79Brand share 0Review moat 50Quality gap 55

Market size

Incredible$2.3M

$2.3M/yr · 626K searches

Avg price

Great$88.52

avg listing price — sweet spot $15–$100

Price range

Good$38.50–$135.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,485.07

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+4.0%

90-day search growth — must beat 0% to launch

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Returns

Bad13.2%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, moca adapter is a $2.3M/yr Amazon United States market (626K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 42/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

moca adapter market data

Units sold / yr
20K–25K
avg 1,500–2,000/product
Revenue / yr
$1.8M–$2.2M
units × avg price
Conversion rate
4.2%
Avg BSR
#65
Page quality
0%
Prime
100%
Sponsored
64%
Out of stock
0.5%
Avg brand age
50 months
Avg seller age
170 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • ScreenBeam33%
  • Hitron30%
  • goCoax28%
  • TRENDnet6%
  • Generic3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.0% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Top moca adapter search terms

  • moca adapter294K/yr
  • moca 2.5 adapter93K/yr
  • moca60K/yr
  • ethernet over coax34K/yr
  • moca 2.524K/yr
  • moca adapters17K/yr
  • gocoax moca 2.5 adapter14K/yr
  • screenbeam15K/yr
  • moca adapters coax to ethernet4K/yr
  • gocoax11K/yr
All search terms

Top moca adapter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$232K20%$463K30%$695K40%$927K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about moca adapter

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation20%

“Easy to hook up works great”

Connectivity-Overall19%

“Easy setup and provides a fast, reliable connection”

Data Transfer Speed10%

“Works great, good speed”

Quality-Overall10%

“Very good and useful devices”

Advertised Vs Actual Product9%

“Works just as expected”

Value For Money4%

“Worth the price”

Socket/Port/Plug4%

“The 2 network ports are great for my case where I need to hook up AP”

Ease Of Use4%

“Easy to use”

Compatibility-Overall3%

“Works perfectly with once it pairs up”

Computation Performance3%

“Good and fast”

What buyers complain about

Connectivity-Overall18%

“Even worse the connection is super unreliable”

Functionality-Overall13%

“Power adapter didnt work”

Value For Money8%

“A bit pricey”

Compatibility-Overall7%

“Wanted to return because seem not working and as expected and not compatible”

Signal Strength5%

“I had horrible wifi signal in my office hitting around 23 mb down”

Quality-Overall5%

“poor quality”

Data Transfer Speed4%

“After about 6 hours of debugging coax cables, ethernet cables, junction boxes, my gateway, and even the firmware on the MoCA adapters, I found out that one of the adapters was defective and limited to 100 mbps. whereas the other adapter did indeed have 1 gbps speed”

Assembly/Installation4%

“Set up was a pain”

Durability3%

“it completely broke”

Defective Material/Parts3%

“Broken switch from the factory”

Top return reasons

Compatibility-Overall40%
Connectivity-Overall31%
Functionality-Overall12%
Defective Material/Parts4%
Assembly/Installation2%
Advertised Vs Actual Product2%
Value For Money2%
Product Condition1%
Data Transfer Speed1%
Socket/Port/Plug1%

Common questions

Is moca adapter profitable to sell on Amazon United States?
The niche generates $2.3M/yr across 14 tracked products. 90-day search growth is +4.0%. Flapen's verdict: Skip it (42/100).
How competitive is the moca adapter niche?
5 brands and 43 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in moca adapter?
Top complaints mined from reviews: Connectivity-Overall, Functionality-Overall, Value For Money. The return rate is 13.2% — above our launch gate.
When does demand for moca adapter peak?
Demand peaks in Jan; the busiest month runs 1.5× the quietest.
What does it cost to enter the moca adapter niche?
Listings span $38.50–$135.39; the average listing price is $88.52 (sweet spot $15–$100). The average incumbent carries 1,485 reviews — the moat a new listing must climb.