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Mobile Ham Radio

Fail

Demand is soft, at -17.2% this quarter, so Mobile Ham Radio is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$557K/yr339K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
48%top-5 click share · 10 brands · 41 sellers

Flapen Score

Mobile Ham Radio against its category

The dotted line is the Electronics average. Past it, Mobile Ham Radio is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mobile Ham Radio market on Amazon at a glance

Shoppers on Amazon United States searched for Mobile Ham Radio 339K times last year and spent an estimated $557K. The top 5 brands take 88% of clicks. Demand peaks in Feb–Mar–Apr–May. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 339K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $557K a year.

Searches, last 12 months
339K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
1.4%
Market size, estimated
$557Ka year
Peak month
April10.0× the quietest month
Top search term
uv5r70K searches a year

02 · Price

A sale here is worth $114.05.

Listings sell for $114.05 on average, from $16.55 to $351.89. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $114.05 that is $11K to $29K a year per listing.

Average price
$114.05above the $15 to $100 sweet spot
Price range
$16.55–$351.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$11K–$29K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #245 within Portable Audio & Video. It carries 1,385 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#245in Portable Audio & Video
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
1,385per listing
Listings tracked
26

04 · Newcomers

6 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
6Amazon's first-year sales bar
Average brand age
56 months

Products

Top Mobile Ham Radio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

41

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

48%

Top 20: 91%

Open market

9%

  • Brand 159%
  • Brand 214%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 9%)

Demand

Mobile Ham Radio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 10.0×

Search terms

Top Mobile Ham Radio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uv5r70K/yr
  • mobile ham radio39K/yr
  • uv-5r35K/yr
  • dual band mobile radio26K/yr
  • mobile radio19K/yr
  • amateur radio transceiver13K/yr
  • dual band radio16K/yr
  • 2 meter ham radio15K/yr
  • ham radio mobile14K/yr
  • ham radio transceiver10K/yr

Reviews and returns

What reviews say buyers love and hate about Mobile Ham Radio

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
9%of negative reviews mention “Signal Strength”
3.1%of orders come back
“Very limited reception”
A buyer, on “Signal Strength”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mobile Ham Radio questions

Answered from the same tracked data.