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Mini Keyboard

Maybe

Products sell for $23.42 on average, inside the sweet spot. But demand is soft, at -20.2% this quarter, so Mini Keyboard is a Maybe.

Flapen Score
58
58 / 100
Top 5% of 8,347 Electronics niches · +15 vs the category median of 43
Market size
$941K/yr1.8M searches / yr
90-day growth
-20.2%search demand this quarter
Competition
35%top-5 click share · 25 brands · 78 sellers

Flapen Score

Mini Keyboard against its category

The dotted line is the Electronics average. Past it, Mini Keyboard is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Keyboard market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Keyboard 1.8M times last year and spent an estimated $941K. The top 5 brands take 59% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $941K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
2.3%
Market size, estimated
$941Ka year
Peak month
January1.4× the quietest month
Top search term
mini keyboard536K searches a year

02 · Price

A sale here is worth $23.42.

Listings sell for $23.42 on average, from $8.19 to $89.50. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $23.42 that is $18K to $23K a year per listing.

Average price
$23.42inside the $15 to $100 sweet spot
Price range
$8.19–$89.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
750–1,000
Revenue per listing a year
$18K–$23K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #152 within Keyboards, Mice & Accessories. It carries 3,833 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#152in Keyboards, Mice & Accessories
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
3,833per listing
Listings tracked
39

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Mini Keyboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

78

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

35%

Top 20: 79%

Open market

35%

  • Brand 115%
  • Brand 214%
  • Brand 312%
  • Brand 411%
  • Brand 56%
  • Brand 66%

Demand

Mini Keyboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Mini Keyboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini keyboard536K/yr
  • small keyboard194K/yr
  • mini keyboard with touchpad122K/yr
  • mini bluetooth keyboard149K/yr
  • compact keyboard132K/yr
  • mini wireless keyboard104K/yr
  • small wireless keyboard79K/yr
  • mini keyboard and mouse72K/yr
  • compact wireless keyboard48K/yr
  • small bluetooth keyboard48K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Keyboard

We read the reviews and the return reasons for every product selling here.

8%of positive reviews mention “Value For Money”
11%of negative reviews mention “Touch/Button Controls”
4.3%of orders come back
“get hard to press”
A buyer, on “Touch/Button Controls”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Mini Keyboard questions

Answered from the same tracked data.