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Meshtastic

Maybe

The average product has only 171 reviews. But demand is soft, at -21.6% this quarter, so Meshtastic is a Maybe.

Flapen Score
52
52 / 100
Top 15% of 8,347 Electronics niches · +9 vs the category median of 43
Market size
$1.4M/yr1.6M searches / yr
90-day growth
-21.6%search demand this quarter
Competition
51%top-5 click share · 11 brands · 13 sellers

Flapen Score

Meshtastic against its category

The dotted line is the Electronics average. Past it, Meshtastic is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Meshtastic market on Amazon at a glance

Shoppers on Amazon United States searched for Meshtastic 1.6M times last year and spent an estimated $1.4M. The top 5 brands take 90% of clicks. Demand peaks in Jan–Feb. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
1.1%
Market size, estimated
$1.4Ma year
Peak month
January4.2× the quietest month
Top search term
meshtastic781K searches a year

02 · Price

A sale here is worth $74.83.

Listings sell for $74.83 on average, from $13.19 to $274.73. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $74.83 that is $19K to $37K a year per listing.

Average price
$74.83inside the $15 to $100 sweet spot
Price range
$13.19–$274.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$19K–$37K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #305 within Single Board Computers. It carries 171 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
90%
Out of stock, average day
5.4%
Average rank
#305in Single Board Computers
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
171per listing
Listings tracked
31

04 · Newcomers

Amazon counts 12 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
12Amazon's first-year sales bar
Average brand age
39 months

Products

Top Meshtastic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

$0$68K$135K$203K$270K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

51%

Top 20: 89%

Open market

8%

  • Meshnology36%
  • seeed studio25%
  • ELECROW14%
  • Heltec Automation7%
  • LILYGO7%
  • IoTeikXgo3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Meshtastic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 4.2×

Search terms

Top Meshtastic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • meshtastic781K/yr
  • lora207K/yr
  • meshtastic devices300K/yr
  • meshtastic node66K/yr
  • lora radio47K/yr
  • heltec44K/yr
  • lora meshtastic31K/yr
  • esp32 lora16K/yr
  • meshtastic kit complete8K/yr
  • meshtastic kit19K/yr

Reviews and returns

What reviews say buyers love and hate about Meshtastic

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting10%−0.19

Instructions are not written

NO INSTRUCTIONS

Complicated Instructions

Connectivity-Overall7%−0.05

unable to connect via Bluetooth

range is horrible even for a bluetooth device

not connection

Functionality-Overall6%−0.12

Not working properly

poor performance

Doesn't work

Quality-Overall5%−0.04

maybe some quality issues

Absolute garbage

These things are far too expensive for the quality

Durability5%−0.13

Didnt last as long as I would expect

died after three months of use

Not durable

Love

Assembly/Installation12%+1.27

Easy assembly

Easy Setup

Very easy to assemble

Battery Life9%+0.76

Battery lasts a long time

Battery life is amazing

Decent battery

Value For Money8%+0.76

Good Value

Great value

worth every penny

Quality-Overall8%−0.04

Good quality

Really good build quality

The build quality is excellent

Advertised Vs Actual Product6%+0.44

Works as expected

Works as it should

it works exactly as advertised

Return

2.4% Return rate 4% Fixable by listing

Functionality-Overall19%▇▇█▇█▆

Not working properly

poor performance

Doesn't work

Connectivity-Overall16%█▇▇▆▆▆

unable to connect via Bluetooth

range is horrible even for a bluetooth device

not connection

Defective Material/Parts9%▆▆█▅▇▇
Value For Money6%▄▅▆▆█▇

A little bit expensive

the price seems steep for what it is

Also really overpriced

Range5%▆▅██▆▅

FAQ

Common Meshtastic questions

Answered from the same tracked data.