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Mermaid Stickers

Maybe

The top 5 brands take only 45% of clicks. But prices span $3.16–$13.99, mostly outside the sweet spot, so Mermaid Stickers is a Maybe.

Flapen Score
54
54 / 100
Top 11% of 8,347 Electronics niches · +11 vs the category median of 43
Market size
$59K/yr112K searches / yr
90-day growth
+25.8%search demand this quarter
Competition
45%top-5 click share · 28 brands · 39 sellers

Flapen Score

Mermaid Stickers against its category

The dotted line is the Electronics average. Past it, Mermaid Stickers is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mermaid Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for Mermaid Stickers 112K times last year and spent an estimated $59K. The top 5 brands take 45% of clicks. Demand peaks in Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

7.4% of searches ended in a purchase last week.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
+25.8%
Conversion, latest week
7.4%
Market size, estimated
$59Ka year
Peak month
August1.7× the quietest month
Top search term
mermaid stickers88K searches a year

02 · Price

A sale here is worth $7.11.

Listings sell for $7.11 on average, from $3.16 to $13.99. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $7.11 that is $711 to $2K a year per listing.

Average price
$7.11under the $15 to $100 sweet spot
Price range
$3.16–$13.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$711–$2K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #1,098 within Skins & Decals. It carries 574 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
9.3%
Average rank
#1,098in Skins & Decals
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
574per listing
Listings tracked
31

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Mermaid Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$12K$18K$24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

28 falling

Sellers

39

Top-5 brand share

45%

Top 20: 90%

Top-5 click share

45%

Top 20: 85%

Open market

51%

  • Loerykt21%
  • Cetagi8%
  • Aowplc7%
  • qhqqwzxqc5%
  • Gsraves5%
  • Nazpuga4%

Demand

Mermaid Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.7×

Search terms

Top Mermaid Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mermaid stickers88K/yr
  • mermaid sticker9K/yr
  • mermaid stickers for girls9K/yr
  • mermaid stickers for adults6K/yr

Reviews and returns

What reviews say buyers love and hate about Mermaid Stickers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness35%−0.09

Now please pass a glue stick

I did not like that you couldnt pull the sticker off so you wouldnt have the clear edge around it

They don't stick

Brightness/Shine/Glow9%−0.01

I do wish they were brighter though

I wouldn't say they were glittery

Not as shiny

Value For Money8%0.00

Cheap not worth the koney

Not worth it

a little over priced

Ease Of Use7%−0.01

Does not remove easily

Could not use them

However, they're hard to peel

Durability5%−0.01

its a shame they do not last

I don't think they will be very durable

The stickers don't last very long

Love

Fun/Entertainment Experience16%+1.56

Good fun

a lot of fun for kids

Fun stickers

Value For Money15%0.00

Worth the money

Good price

good value for the money

Quality-Overall13%+0.79

Theyre still good quality PET stickers

Excellent product

a good variety

Ease Of Use8%−0.01

easy to use

are easy to remove when ready

They are easy to put on

Color7%+0.54

The colors are pretty vibrant as well

Nice bright colors too

The colors are soft

Return

1.3% Return rate 58% Fixable by listing

Size-Overall38%█▄▅▄▄▃

They are bigger than I was expecting

Small

Adhesion/Stickiness17%▁▅▅█▇▅

Now please pass a glue stick

I did not like that you couldnt pull the sticker off so you wouldnt have the clear edge around it

They don't stick

Advertised Vs Actual Product13%▁▇█▇▄▆

These dont look like the image

These stickers are nothing like the photos

Value For Money8%█▁▃▆▅▅

Cheap not worth the koney

Not worth it

a little over priced

Quality-Overall4%▁▅▄▄▅█

FAQ

Common Mermaid Stickers questions

Answered from the same tracked data.