- Flapen Score
- 33 / 100Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 4333
- Market size
- $126K/yr358K searches / yr
- 90-day growth
- +4.2%search demand this quarter
- Competition
- 59%top-5 click share · 9 brands · 53 sellers
Flapen Score
Matx against its category
The dotted line is the Electronics average. Past it, Matx is stronger. Inside it, weaker.
Market
The Matx market on Amazon at a glance
Shoppers on Amazon United States searched for Matx 358K times last year and spent an estimated $126K. The top 5 brands take 91% of clicks. Demand peaks in Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.
- Searches, last 12 months
- 358K
- Growth, 90 days vs prior 90
- +4.2%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $126Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- mini pc case102K searches a year
02 · Price
A sale here is worth $87.94.
Listings sell for $87.94 on average, from $30.54 to $308.53. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $87.94 that is $9K to $22K a year per listing.
- Average price
- $87.94inside the $15 to $100 sweet spot
- Price range
- $30.54–$308.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $9K–$22K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #129 within External Components. It carries 806 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #129in External Components
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 806per listing
- Listings tracked
- 22
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Matx products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cooler Master MasterBox Q300L Micro-ATX PC Case Compact mATX Computer Case with Magnetic Dust Filters Modular Adjustable I/O Panel Perforated Airflow Design 1 x 120mm Pre-Installed Fan Black
- Price
- $37.34
- Rating
- 4.5/5
- Reviews
- 13,973
- Age
- 8y ago

JONSBO/JONSPLUS Z20 Black Micro-ATX Mini Tower PC Case with Detachable Carrying Handle Mini Size High-Performance Hardware Compatible Support 240AIO H160mm Cooler Black
- Price
- $97.96
- Rating
- 4.7/5
- Reviews
- 467
- Age
- 2y ago

JONSBO C6 Black Mini MATX Mesh PC Case Simple Compact Desktop Micro ATX Chassis Upper Cover/Side Panel Tool-Free Open pc case ATX Power Bite (L185mm Max.) Support 75mm CPU Cooler GPU200-255mm
- Price
- $59.13
- Rating
- 4.6/5
- Reviews
- 153
- Age
- 3y ago

Lian Li A3-mATX-WD-26.3L Micro Form Factor Chassis-No Fans Included-Supports 360mm AIO-Modularity Design-for M-ATX ITX Motherboard-DAN Cases Collaboration-Wood Front Panel-Black (A3X-WD)
- Price
- $87.61
- Rating
- 4.7/5
- Reviews
- 427
- Age
- 1y ago

JONSBO D32 STD Micro-ATX PC Case High Compatibility Mini Desktop Case Support MATX Back-Connect/BTF MB 365mm GPU/240AIO/163mm Air Cooler ATX/SFX-L/SFX PSU USB3.2 PC Gaming Black
- Price
- $65.70
- Rating
- 4.7/5
- Reviews
- 130
- Age
- 1y ago
Trending
estimated 90-day click momentum
Cooler Master Q300L V3 Micro-ATX PC Case High Airflow Tempered Glass
- Price
- $43.86
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 1mo ago

NZXT H2 Flow Mini-ITX 20.7L High Airflow PC Case Includes 2 x 120mm Top Fans & PCIe 5.0 Riser Cable 331mm GPU 280mm Radiator Black
- Price
- $148.05
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 5mo ago

Cooler Master MasterFrame 360 Stage LCD ATX Mid-Tower PC Case Front Showcase Stage with Spotlight & LCD Display Supports 430mm GPUs & 360mm Radiators PCIe 5.0 Ready Up to 12x120mm Fans USB-C
- Price
- $308.53
- Rating
- 4.1/5
- Reviews
- 10
- Age
- 6mo ago

Cooler Master QUBE 540 ATX Mid-Tower PC Case Highly Customizable Modular Computer Chassis with Movable I/O Panel Multi-Position PSU Mount Tempered Glass Panel & Portable Handles Stardust Iron
- Price
- $69.10
- Rating
- 4.4/5
- Reviews
- 60
- Age
- 7mo ago

DIYPC DIY-mATX06-Wood Black USB3.0 /Type C Micro ATX Mid Tower Gaming Computer Case w/Tempered Glass Side Panel and Walnut Wood Front Panel / 4 x PWM Fans Pre-Installed
- Price
- $65.11
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Newest
by launch date
Cooler Master Q300L V3 Micro-ATX PC Case High Airflow Tempered Glass
- Price
- $43.86
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 1mo ago

NZXT H2 Flow Mini-ITX 20.7L High Airflow PC Case Includes 2 x 120mm Top Fans & PCIe 5.0 Riser Cable 331mm GPU 280mm Radiator Black
- Price
- $148.05
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 5mo ago

Cooler Master MasterFrame 360 Stage LCD ATX Mid-Tower PC Case Front Showcase Stage with Spotlight & LCD Display Supports 430mm GPUs & 360mm Radiators PCIe 5.0 Ready Up to 12x120mm Fans USB-C
- Price
- $308.53
- Rating
- 4.1/5
- Reviews
- 10
- Age
- 6mo ago

Cooler Master QUBE 540 ATX Mid-Tower PC Case Highly Customizable Modular Computer Chassis with Movable I/O Panel Multi-Position PSU Mount Tempered Glass Panel & Portable Handles Stardust Iron
- Price
- $69.10
- Rating
- 4.4/5
- Reviews
- 60
- Age
- 7mo ago

Cooler Master QUBE 540 ATX Mid-Tower PC Case Highly Customizable Modular Computer Chassis with Movable I/O Panel Multi-Position PSU Mount Tempered Glass Panel & Portable Handles Moonstone
- Price
- $67.85
- Rating
- 4.4/5
- Reviews
- 60
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
53
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 96%
Open market
6%
- Cooler Master51%
- Jonsbo26%
- Lian Li7%
- JOYJOM3%
- NZXT3%
- TGDGAMER3%
- Open — no brand owns it (3 brands, 6%)
Demand
Matx search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.7×
Search terms
Top Matx search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mini pc case102K/yr
- cooler master case72K/yr
- matx34K/yr
- mini atx16K/yr
- thermaltake pc case20K/yr
- cube pc case12K/yr
- cooler master masterbox q300l14K/yr
- small micro atx case10K/yr
- cooler master pc case10K/yr
- cooler master q300l10K/yr
Reviews and returns
What reviews say buyers love and hate about Matx
We read the reviews and the return reasons for every product selling here.
“it would NOT fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Matx questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









