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50

mario decor

Worth a look

Shows no brand lock-in (top 5 brands take 42% of clicks), but a small market ($62K/yr) keeps it on the watch list.

Market size 15Growth 20Conversion 24Competition 79Returns 62Price range 79Avg price 82Brand share 93Review moat 67Quality gap 32

Brand share

Great42%

top-5 brand share — no brand owns this niche

Avg price

Great$17.76

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Price range

Great$6.86–$48.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good825.74

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-10.4%

90-day search growth — must beat 0% to launch

Market size

Bad$62K

$62K/yr · 181K searches

According to Flapen's Amazon United States niche tracking, mario decor is a $62K/yr Amazon United States market (181K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 50/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

mario decor market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$71K–$89K
units × avg price
Conversion rate
1.9%
Avg BSR
#1,494
Page quality
0%
Prime
98%
Sponsored
89%
Out of stock
4.5%
Avg brand age
27 months
Avg seller age
138 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

37 falling

Sellers

125

Top-5 brand share

42%

Top 20: 86%

Top-5 click share

36%

Top 20: 77%

Open market

53%

  • 88xiaoyun11%
  • LYYCLFQ10%
  • PEACHPUNK8%
  • VAESCOL8%
  • Yuedong6%
  • AOFDLAT5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.4% search growth over the last 90 days.
10K6KHoliday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.9×

Top mario decor search terms

  • mario decor43K/yr
  • mario backdrop37K/yr
  • super mario backdrop38K/yr
  • super mario decor24K/yr
  • mario birthday backdrop10K/yr
  • mario kart decor10K/yr
  • mario bros backdrop7K/yr
  • mario kart backdrop8K/yr
  • mario backdrop for birthday party5K/yr
All search terms

Top mario decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$7K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mario decor

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Decent quality”

Value For Money9%

“Good deal”

Size-Overall9%

“Ideal size”

Color8%

“The colors are vibrant”

Advertised Vs Actual Product8%

“Looks AS Advertised”

Durability6%

“Very durable”

Assembly/Installation6%

“Assembly is very easy”

Design-Overall5%

“The designs are cute”

Material Quality5%

“The material is lightweight”

Fun/Entertainment Experience4%

“Fun to build”

What buyers complain about

Size-Overall18%

“Too small”

Quality-Overall13%

“Horrible quality”

Adhesion/Stickiness9%

“Poor adhesive”

Thickness7%

“Thin”

Advertised Vs Actual Product5%

“The advertised picture is very deceiving”

Assembly/Installation4%

“Takes quite a long time to build”

Durability4%

“which means it will surely rip or fray at some point”

Smell3%

“The smell of the balloons is very strong”

Functionality-Overall3%

“Barely works”

Color2%

“Incorrect description, this product is Red, Green, GOLD and blue”

Top return reasons

Size-Overall37%
Value For Money9%
Advertised Vs Actual Product8%
Material Quality6%
Quality-Overall6%
Adhesion/Stickiness6%
Defective Material/Parts4%
Color3%
Functionality-Overall3%
Thin2%

Common questions

Is mario decor profitable to sell on Amazon United States?
The niche generates $62K/yr across 46 tracked products. 14 of 22 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Worth a look (50/100).
How competitive is the mario decor niche?
37 brands and 125 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in mario decor?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 2.5%.
When does demand for mario decor peak?
Demand peaks in Aug–Sep; the busiest month runs 1.9× the quietest.
What does it cost to enter the mario decor niche?
Listings span $6.86–$48.81; the average listing price is $17.76 (sweet spot $15–$100). The average incumbent carries 826 reviews — the moat a new listing must climb.