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Marine Radio

Pass

Marine Radio scores 66 out of 100, a Pass. Shoppers spend an estimated $2.4M a year here, search demand grew +82.1% this quarter, and an estimated 3.6% of orders come back.

Flapen Score
66
66 / 100
Top 1% of 8,347 Electronics niches · +23 vs the category median of 43
Market size
$2.4M/yr1.2M searches / yr
90-day growth
+82.1%search demand this quarter
Competition
33%top-5 click share · 20 brands · 195 sellers

Flapen Score

Marine Radio against its category

The dotted line is the Electronics average. Past it, Marine Radio is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marine Radio market on Amazon at a glance

Shoppers on Amazon United States searched for Marine Radio 1.2M times last year and spent an estimated $2.4M. The top 5 brands take 79% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +82.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+82.1%
Conversion, latest week
1.7%
Market size, estimated
$2.4Ma year
Peak month
July3.6× the quietest month
Top search term
marine radio391K searches a year

02 · Price

A sale here is worth $120.26.

Listings sell for $120.26 on average, from $22.25 to $346.07. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $120.26 that is $12K to $30K a year per listing.

Average price
$120.26above the $15 to $100 sweet spot
Price range
$22.25–$346.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$12K–$30K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #102 within Car & Vehicle Electronics. It carries 890 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
98%
Out of stock, average day
2.5%
Average rank
#102in Car & Vehicle Electronics
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
890per listing
Listings tracked
58

04 · Newcomers

8 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
55 months

Products

Top Marine Radio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

195

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

33%

Top 20: 69%

Open market

18%

  • Brand 140%
  • Brand 224%
  • Brand 38%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (14 brands, 18%)

Demand

Marine Radio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Search terms

Top Marine Radio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • marine radio391K/yr
  • marine stereo159K/yr
  • boat radio117K/yr
  • marine radio bluetooth64K/yr
  • boat stereo53K/yr
  • marine head unit51K/yr
  • marine stereo system42K/yr
  • marine radio and speakers39K/yr
  • marine bluetooth receiver41K/yr
  • boat radio and speakers kit41K/yr

Reviews and returns

What reviews say buyers love and hate about Marine Radio

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Audio Quality”
14%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“Bad quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Marine Radio questions

Answered from the same tracked data.