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Macbook Pro Power Cord

Maybe

Products sell for $25.20 on average, inside the sweet spot. But demand is soft, at -11.6% this quarter, so Macbook Pro Power Cord is a Maybe.

Flapen Score
58
58 / 100
Top 5% of 8,347 Electronics niches · +15 vs the category median of 43
Market size
$126K/yr44K searches / yr
90-day growth
-11.6%search demand this quarter
Competition
45%top-5 click share · 21 brands · 44 sellers

Flapen Score

Macbook Pro Power Cord against its category

The dotted line is the Electronics average. Past it, Macbook Pro Power Cord is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Pro Power Cord market on Amazon at a glance

Shoppers on Amazon United States searched for Macbook Pro Power Cord 44K times last year and spent an estimated $126K. The top 5 brands take 58% of clicks. Demand peaks in Aug. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

11.4% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-11.6%
Conversion, latest week
11.4%
Market size, estimated
$126Ka year
Peak month
August1.8× the quietest month
Top search term
macbook power cord14K searches a year

02 · Price

A sale here is worth $25.20.

Listings sell for $25.20 on average, from $7.68 to $72.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $25.20 that is $3K to $6K a year per listing.

Average price
$25.20inside the $15 to $100 sweet spot
Price range
$7.68–$72.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #115 within USB Cables. It carries 3,283 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#115in USB Cables
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
3,283per listing
Listings tracked
31

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Macbook Pro Power Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$15K$20K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

44

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

45%

Top 20: 91%

Open market

35%

  • T ATHINK16%
  • IFEART14%
  • LISEN13%
  • Apple10%
  • IKNUH7%
  • Sunveza7%

Demand

Macbook Pro Power Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Macbook Pro Power Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • macbook power cord14K/yr
  • macbook pro power cord11K/yr
  • mac power cord for laptop5K/yr
  • mac power cord4K/yr
  • power cord for macbook6K/yr
  • power cord for macbook pro3K/yr
  • macbook power cords243/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Pro Power Cord

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability28%−0.24

DOES NOT LAST

broke after one month

Bad durability

Charging25%+1.46

Doesn't Charge

would not charge

Inconsistent charging

Functionality-Overall9%−0.08

Never worked

Does not work correctly

DID NOT WORK

Quality-Overall7%+0.77

Garbage quality

Poor Quality Control

Cheap Quality

Heating4%−0.02

Overheat

Overheats quickly

Gets hot

Love

Charging35%+1.46

Fast Charger

Best charger

Charges quick

Quality-Overall15%+0.77

The build quality is excellent

Excellent Quality

Seems like solid quality

Value For Money8%+0.59

Good value for money

Excellent value for money

very fair price

Advertised Vs Actual Product8%+0.80

Exactly as described

Does the job

As advertised

Durability4%−0.24

the overall build quality feels durable

The cord itself looks durable

Compact and durable

Return

1.9% Return rate 12% Fixable by listing

Charging46%██████

Doesn't Charge

would not charge

Inconsistent charging

Compatibility-Overall16%██▇█▇▇

Incompatible

Not compatible

cable isn't compatible

Size-Overall10%▇█████

This was a really small

Doesnt fit

Huge

Functionality-Overall6%▇▆▆▇█▇

Never worked

Does not work correctly

DID NOT WORK

Length4%▆▆█▆█▇

FAQ

Common Macbook Pro Power Cord questions

Answered from the same tracked data.