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Macbook Air Screen Protector

Fail

Demand is soft, at -3.0% this quarter, so Macbook Air Screen Protector is a Fail.

Flapen Score
46
46 / 100
Top 37% of 8,347 Electronics niches · +3 vs the category median of 43
Market size
$316K/yr294K searches / yr
90-day growth
-3.0%search demand this quarter
Competition
68%top-5 click share · 8 brands · 16 sellers

Flapen Score

Macbook Air Screen Protector against its category

The dotted line is the Electronics average. Past it, Macbook Air Screen Protector is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Air Screen Protector market on Amazon at a glance

Shoppers on Amazon United States searched for Macbook Air Screen Protector 294K times last year and spent an estimated $316K. The top 5 brands take 90% of clicks. Demand peaks in Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 294K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $316K a year.

Searches, last 12 months
294K
Growth, 90 days vs prior 90
-3.0%
Conversion, latest week
6.7%
Market size, estimated
$316Ka year
Peak month
August2.0× the quietest month
Top search term
macbook air 13 inch screen protector71K searches a year

02 · Price

A sale here is worth $16.17.

Listings sell for $16.17 on average, from $8.54 to $29.43. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $16.17 that is $20K to $24K a year per listing.

Average price
$16.17inside the $15 to $100 sweet spot
Price range
$8.54–$29.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
$20K–$24K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Screen Protectors. It carries 3,078 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#22in Screen Protectors
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
3,078per listing
Listings tracked
16

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Macbook Air Screen Protector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

16

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

5%

  • Brand 144%
  • Brand 217%
  • Brand 314%
  • Brand 49%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (2 brands, 5%)

Demand

Macbook Air Screen Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.0×

Search terms

Top Macbook Air Screen Protector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • macbook air 13 inch screen protector71K/yr
  • macbook air screen protector38K/yr
  • macbook screen protector45K/yr
  • macbook air screen protector 13 inch24K/yr
  • screen protector macbook air 13 inch20K/yr
  • macbook air 13 screen protector19K/yr
  • macbook air m5 13 inch screen protector4K/yr
  • screen protector for macbook air 13 inch8K/yr
  • macbook air m5 screen protector3K/yr
  • mac screen protector6K/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Air Screen Protector

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Assembly/Installation”
3.6%of orders come back
“Difficult to install”
A buyer, on “Assembly/Installation”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Macbook Air Screen Protector questions

Answered from the same tracked data.