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Macbook Air 2017 Charger

Fail

Demand is soft, at -8.8% this quarter, so Macbook Air 2017 Charger is a Fail.

Flapen Score
48
48 / 100
Top 28% of 8,347 Electronics niches · +5 vs the category median of 43
Market size
$483K/yr174K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
74%top-5 click share · 15 brands · 24 sellers

Flapen Score

Macbook Air 2017 Charger against its category

The dotted line is the Electronics average. Past it, Macbook Air 2017 Charger is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Air 2017 Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Macbook Air 2017 Charger 174K times last year and spent an estimated $483K. The top 5 brands take 74% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.3% of those searches ended in a purchase.

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $483K a year.

Searches, last 12 months
174K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
12.3%
Market size, estimated
$483Ka year
Peak month
January1.7× the quietest month
Top search term
macbook air 2017 charger20K searches a year

02 · Price

A sale here is worth $22.50.

Listings sell for $22.50 on average, from $15.08 to $76.24. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $22.50 that is $28K to $34K a year per listing.

Average price
$22.50inside the $15 to $100 sweet spot
Price range
$15.08–$76.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
$28K–$34K
Returns
5.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #245 within Chargers & Adapters. It carries 1,529 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#245in Chargers & Adapters
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,529per listing
Listings tracked
15

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Macbook Air 2017 Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

15 rising

Sellers

24

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

20%

  • Brand 129%
  • Brand 216%
  • Brand 315%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Macbook Air 2017 Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Macbook Air 2017 Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • macbook air 2017 charger20K/yr
  • 45w magsafe 2 power adapter16K/yr
  • magsafe 2 charger macbook air8K/yr
  • 2015 macbook air charger14K/yr
  • 2017 macbook air charger17K/yr
  • macbook air 2015 charger13K/yr
  • macbook air charger 45w9K/yr
  • a1466 macbook air charger8K/yr
  • macbook air charger 20179K/yr
  • macbook air a1466 charger7K/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Air 2017 Charger

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Charging”
25%of negative reviews mention “Charging”
5.9%of orders come back
“stopped charging my laptop”
A buyer, on “Charging”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Macbook Air 2017 Charger questions

Answered from the same tracked data.