Macbook Accessories
FailBuyers convert on only 1.4% of searches, so Macbook Accessories is a Fail.
- Flapen Score
- 45 / 100Top 41% of 8,347 Electronics niches · +2 vs the category median of 4345
- Market size
- $283K/yr1.2M searches / yr
- 90-day growth
- -11.6%search demand this quarter
- Competition
- 53%top-5 click share · 20 brands · 42 sellers
Flapen Score
Macbook Accessories against its category
The dotted line is the Electronics average. Past it, Macbook Accessories is stronger. Inside it, weaker.
Market
The Macbook Accessories market on Amazon at a glance
Shoppers on Amazon United States searched for Macbook Accessories 1.2M times last year and spent an estimated $283K. The top 5 brands take 63% of clicks. Demand peaks in Aug–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -11.6%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $283Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- macbook accessories408K searches a year
02 · Price
A sale here is worth $17.44.
Listings sell for $17.44 on average, from $4.13 to $70.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $17.44 that is $4K to $9K a year per listing.
- Average price
- $17.44inside the $15 to $100 sweet spot
- Price range
- $4.13–$70.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #121 within Skins & Decals. It carries 19,522 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #121in Skins & Decals
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 19,522per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Macbook Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
42
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
53%
Top 20: 96%
Open market
33%
- Brand 130%
- Brand 218%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Macbook Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Macbook Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- macbook accessories408K/yr
- macbook air accessories233K/yr
- macbook pro accessories154K/yr
- macbook air accessories 13 inch65K/yr
- macbook air 13 inch accessories65K/yr
- apple macbook accessories40K/yr
- chromebook accessories45K/yr
- hp laptop accessories33K/yr
- apple accessories for macbook17K/yr
- lenovo laptop accessories20K/yr
Reviews and returns
What reviews say buyers love and hate about Macbook Accessories
We read the reviews and the return reasons for every product selling here.
“Does not function properly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Macbook Accessories questions
Answered from the same tracked data.









