Lunar New Year Backdrop

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -94.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

-94.2%

Conversion, latest week

3.0%

Market size, estimated

$25Ka year

Peak month

February42.9× the quietest month

Top search term

chinese backdrop7K searches a year

Listings sell for $13.86 on average, from $6.68 to $18.54. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $13.86 that is $0 to $1K a year per listing.

Average price

$13.86under the $15 to $100 sweet spot

Price range

$6.68–$18.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.1% of listings are out of stock. The average listing ranks #14,089 within Lighting & Studio. It carries 58 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

30.1%

Average rank

#14,089in Lighting & Studio

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

58per listing

Listings tracked

10

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months