Is Low Profile Mechanical Keyboard profitable to sell on Amazon United States?

Flapen scores Low Profile Mechanical Keyboard 47 out of 100 on Amazon United States, a Fail. Shoppers spend $5.5M a year across 35 tracked products. 5 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -6.2% in the last 90 days.

How competitive is the Low Profile Mechanical Keyboard niche on Amazon United States?

5 brands and 124 sellers compete in Low Profile Mechanical Keyboard on Amazon United States. The top 5 Low Profile Mechanical Keyboard products take 46% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Low Profile Mechanical Keyboard?

Low Profile Mechanical Keyboard buyers on Amazon United States complain most about Durability, Connectivity-Overall, and Value For Money. An estimated 5.3% of orders come back, which is high.

When does demand for Low Profile Mechanical Keyboard peak?

Search demand for Low Profile Mechanical Keyboard on Amazon United States peaks in Feb–Jun, and the busiest month runs 1.5× the quietest.

What does it cost to enter the Low Profile Mechanical Keyboard niche?

Low Profile Mechanical Keyboard sells for $127.74 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $26.53 to $264.58. The average product has 945 reviews, the count a new listing must catch up to.

Low Profile Mechanical Keyboard

Fail

The top 5 brands take 100% of clicks, so Low Profile Mechanical Keyboard is a Fail.

Filters High Returns High Price

Flapen Score: 47
47 / 100Top 33% of 8,347 Electronics niches · +4 vs the category median of 43
Market size: $5.5M/yr2.1M searches / yr
90-day growth: -6.2%search demand this quarter
Competition: 46%top-5 click share · 5 brands · 124 sellers

Flapen Score

Low Profile Mechanical Keyboard against its category

The dotted line is the Electronics average. Past it, Low Profile Mechanical Keyboard is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Low Profile Mechanical Keyboard market on Amazon at a glance

Shoppers on Amazon United States searched for Low Profile Mechanical Keyboard 2.1M times last year and spent an estimated $5.5M. All 5 brands take every click. Demand peaks in Feb–Jun. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.5M a year.

Searches, last 12 months: 2.1M
Growth, 90 days vs prior 90: -6.2%
Conversion, latest week: 2.1%
Market size, estimated: $5.5Ma year
Peak month: February1.5× the quietest month
Top search term: razer keyboard690K searches a year

02 · Price

A sale here is worth $127.74.

Listings sell for $127.74 on average, from $26.53 to $264.58. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $127.74 that is $96K to $128K a year per listing.

Average price: $127.74above the $15 to $100 sweet spot
Price range: $26.53–$264.58
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 40K–50K
Units per listing a year: 750–1,000
Revenue per listing a year: $96K–$128K
Returns: 5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #208 within Keyboards, Mice & Accessories. It carries 945 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings: 77%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #208in Keyboards, Mice & Accessories
Average rating: 4.35 starsAmazon United States average 4.42 stars
Average reviews: 945per listing
Listings tracked: 35

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 5Amazon's first-year sales bar
Average brand age: 39 months

Products

Top Low Profile Mechanical Keyboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 falling

Sellers

124

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

46%

Top 20: 80%

Open market

Brand 141%
Brand 238%
Brand 314%
Brand 45%
Brand 52%

Demand

Low Profile Mechanical Keyboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, Jun · busiest ÷ quietest = 1.5×

Search terms

Top Low Profile Mechanical Keyboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

razer keyboard690K/yr -13.3%1.1% conv.
logitech mx keys s113K/yr +44.9%5.3% conv.
lofree keyboard191K/yr -11.7%0.5% conv.
low profile mechanical keyboard159K/yr -10.3%0.1% conv.
logitech mx keys144K/yr -16.9%3.3% conv.
mx keys102K/yr -1.8%3.3% conv.
razor keyboard102K/yr -8.5%1.1% conv.
lofree81K/yr -3.9%0.3% conv.
mx keys s50K/yr +11.8%5.3% conv.
keychron k353K/yr +1.8%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Low Profile Mechanical Keyboard

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”

11%of negative reviews mention “Durability”

5.3%of orders come back

“Broken in a week”

A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Low Profile Mechanical Keyboard questions

Answered from the same tracked data.

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