Lightning Cable

Shoppers searched for this 6.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.1M a year.

Searches, last 12 months

6.8M

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

10.8%

Market size, estimated

$8.1Ma year

Peak month

December1.5× the quietest month

Top search term

lightning cable1.5M searches a year

Listings sell for $11.05 on average, from $5.06 to $24.10. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 20,000 to 25,000 of them. At $11.05 that is $221K to $276K a year per listing.

Average price

$11.05under the $15 to $100 sweet spot

Price range

$5.06–$24.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

800K or moreAmazon's top range

Units per listing a year

20,000–25,000

Revenue per listing a year

$221K–$276K

Returns

1.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Lightning Cables. It carries 27,808 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#44in Lightning Cables

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

27,808per listing

Listings tracked

62

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months