Lightning Adapter

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

5.7%

Market size, estimated

$100Ka year

Peak month

December2.9× the quietest month

Top search term

lightning adapter42K searches a year

Listings sell for $11.77 on average, from $4.92 to $40.71. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.77 that is $1K to $3K a year per listing.

Average price

$11.77under the $15 to $100 sweet spot

Price range

$4.92–$40.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #37 within Lightning Cables. It carries 5,317 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#37in Lightning Cables

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

5,317per listing

Listings tracked

36

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months