Lenovo Headphones

Shoppers searched for this 667K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $832K a year.

Searches, last 12 months

667K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

2.2%

Market size, estimated

$832Ka year

Peak month

June4.7× the quietest month

Top search term

soundpeats164K searches a year

Listings sell for $56.40 on average, from $19.31 to $110.86. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $56.40 that is $28K to $42K a year per listing.

Average price

$56.40inside the $15 to $100 sweet spot

Price range

$19.31–$110.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$28K–$42K

Returns

4.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #606 within Headphones & Earbuds. It carries 2,871 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

90%

Out of stock, average day

9.8%

Average rank

#606in Headphones & Earbuds

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

2,871per listing

Listings tracked

20

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

25 months