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Lav Mics

Fail

Shoppers spend an estimated $53K a year here, so Lav Mics is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$53K/yr46K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
42%top-5 click share · 22 brands · 163 sellers

Flapen Score

Lav Mics against its category

The dotted line is the Electronics average. Past it, Lav Mics is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lav Mics market on Amazon at a glance

Shoppers on Amazon United States searched for Lav Mics 46K times last year and spent an estimated $53K. The top 5 brands take 69% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
1.8%
Market size, estimated
$53Ka year
Peak month
August1.4× the quietest month
Top search term
lav mics11K searches a year

02 · Price

A sale here is worth $62.50.

Listings sell for $62.50 on average, from $9.74 to $275.76. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $62.50 that is $0 to $6K a year per listing.

Average price
$62.50inside the $15 to $100 sweet spot
Price range
$9.74–$275.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #37 within Accessories. It carries 2,314 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
8.2%
Average rank
#37in Accessories
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
2,314per listing
Listings tracked
34

04 · Newcomers

11 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
11Amazon's first-year sales bar
Average brand age
41 months

Products

Top Lav Mics products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

163

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

42%

Top 20: 84%

Open market

27%

  • Brand 137%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Lav Mics search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '25Black Friday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Lav Mics search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lav mics11K/yr
  • lavalier microphone for camera8K/yr
  • wireless camera mic5K/yr
  • collar microphone4K/yr
  • wireless camera microphone4K/yr
  • wireless mic for gopro3K/yr
  • wireless lavalier microphone for camera3K/yr
  • wireless microphone for gopro2K/yr
  • professional wireless lavalier microphone4K/yr
  • wireless mics for cameras2K/yr

Reviews and returns

What reviews say buyers love and hate about Lav Mics

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Audio Quality”
15%of negative reviews mention “Microphone”
2.8%of orders come back
“Horrible microphone”
A buyer, on “Microphone”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lav Mics questions

Answered from the same tracked data.