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Lamzu Atlantis

Fail

The top 5 brands take 99% of clicks, so Lamzu Atlantis is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$113K/yr94K searches / yr
90-day growth
-5.2%search demand this quarter
Competition
60%top-5 click share · 6 brands · 28 sellers

Flapen Score

Lamzu Atlantis against its category

The dotted line is the Electronics average. Past it, Lamzu Atlantis is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lamzu Atlantis market on Amazon at a glance

Shoppers on Amazon United States searched for Lamzu Atlantis 94K times last year and spent an estimated $113K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-5.2%
Conversion, latest week
1.2%
Market size, estimated
$113Ka year
Peak month
December1.8× the quietest month
Top search term
lamzu57K searches a year

02 · Price

A sale here is worth $102.46.

Listings sell for $102.46 on average, from $38.33 to $176.21. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $102.46 that is $0 to $10K a year per listing.

Average price
$102.46above the $15 to $100 sweet spot
Price range
$38.33–$176.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #1,614 within Keyboards, Mice & Accessories. It carries 367 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
95%
Out of stock, average day
23.4%
Average rank
#1,614in Keyboards, Mice & Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
367per listing
Listings tracked
21

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Lamzu Atlantis products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

28

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

0%

  • Brand 188%
  • Brand 25%
  • Brand 33%
  • Brand 42%
  • Brand 51%
  • Brand 61%

Demand

Lamzu Atlantis search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Lamzu Atlantis search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lamzu57K/yr
  • lamzu thorn18K/yr
  • lamzu mouse14K/yr
  • lamzu paro3K/yr
  • lamzu thorn 4k1K/yr

Reviews and returns

What reviews say buyers love and hate about Lamzu Atlantis

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Touch/Button Controls”
10%of negative reviews mention “Quality-Overall”
4.2%of orders come back
“Absolutely garbage”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lamzu Atlantis questions

Answered from the same tracked data.