Kobo Libra Colour Case

Shoppers searched for this 561K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.

Searches, last 12 months

561K

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

1.4%

Market size, estimated

$153Ka year

Peak month

December2.7× the quietest month

Top search term

kobo libra colour case342K searches a year

Listings sell for $19.34 on average, from $7.61 to $43.69. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $19.34 that is $2K to $5K a year per listing.

Average price

$19.34inside the $15 to $100 sweet spot

Price range

$7.61–$43.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

3.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #534 within eBook Readers & Accessories. It carries 442 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

98%

Out of stock, average day

1.2%

Average rank

#534in eBook Readers & Accessories

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

442per listing

Listings tracked

49

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months