Kobo Clara Colour Case

Shoppers searched for this 457K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

457K

Growth, 90 days vs prior 90

+11.3%

Conversion, latest week

2.3%

Market size, estimated

$176Ka year

Peak month

January1.5× the quietest month

Top search term

kobo clara case130K searches a year

Listings sell for $16.80 on average, from $5.79 to $33.76. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $16.80 that is $2K to $4K a year per listing.

Average price

$16.80inside the $15 to $100 sweet spot

Price range

$5.79–$33.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #279 within eBook Readers & Accessories. It carries 497 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

9.4%

Average rank

#279in eBook Readers & Accessories

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

497per listing

Listings tracked

42

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months