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Kinesis Keyboard

Fail

Buyers convert on only 0.5% of searches, so Kinesis Keyboard is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$41K/yr72K searches / yr
90-day growth
-15.0%search demand this quarter
Competition
29%top-5 click share · 20 brands · 47 sellers

Flapen Score

Kinesis Keyboard against its category

The dotted line is the Electronics average. Past it, Kinesis Keyboard is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kinesis Keyboard market on Amazon at a glance

Shoppers on Amazon United States searched for Kinesis Keyboard 72K times last year and spent an estimated $41K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-15.0%
Conversion, latest week
0.5%
Market size, estimated
$41Ka year
Peak month
December2.3× the quietest month
Top search term
split mechanical keyboard38K searches a year

02 · Price

A sale here is worth $122.59.

Listings sell for $122.59 on average, from $29.76 to $465.34. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $122.59 that is $0 to $12K a year per listing.

Average price
$122.59above the $15 to $100 sweet spot
Price range
$29.76–$465.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #993 within Keyboards, Mice & Accessories. It carries 772 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
10.1%
Average rank
#993in Keyboards, Mice & Accessories
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
772per listing
Listings tracked
48

04 · Newcomers

10 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
21
Successful launches
10Amazon's first-year sales bar
Average brand age
37 months

Products

Top Kinesis Keyboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

20 flat

Sellers

47

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

29%

Top 20: 69%

Open market

26%

  • Brand 122%
  • Brand 219%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Kinesis Keyboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Search terms

Top Kinesis Keyboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • split mechanical keyboard38K/yr
  • vertical keyboard8K/yr
  • split keyboard mechanical8K/yr
  • mechanical split keyboard8K/yr
  • split gaming keyboard7K/yr
  • split mechanical keyboard ergonomic3K/yr

Reviews and returns

What reviews say buyers love and hate about Kinesis Keyboard

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Durability”
8.0%of orders come back
“is not durable at all”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kinesis Keyboard questions

Answered from the same tracked data.