Kindle Paperwhite 7th Generation Case
FailShoppers spend an estimated $89K a year here, so Kindle Paperwhite 7th Generation Case is a Fail.
- Flapen Score
- 37 / 100Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 4337
- Market size
- $89K/yr357K searches / yr
- 90-day growth
- -5.0%search demand this quarter
- Competition
- 51%top-5 click share · 16 brands · 21 sellers
Flapen Score
Kindle Paperwhite 7th Generation Case against its category
The dotted line is the Electronics average. Past it, Kindle Paperwhite 7th Generation Case is stronger. Inside it, weaker.
Market
The Kindle Paperwhite 7th Generation Case market on Amazon at a glance
Shoppers on Amazon United States searched for Kindle Paperwhite 7th Generation Case 357K times last year and spent an estimated $89K. The top 5 brands take 74% of clicks. Demand peaks in Jan. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.
- Searches, last 12 months
- 357K
- Growth, 90 days vs prior 90
- -5.0%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $89Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- kindle paperwhite 7th generation case96K searches a year
02 · Price
A sale here is worth $14.20.
Listings sell for $14.20 on average, from $8.70 to $20.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.20 that is $1K to $4K a year per listing.
- Average price
- $14.20under the $15 to $100 sweet spot
- Price range
- $8.70–$20.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 5.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #271 within eBook Readers & Accessories. It carries 2,106 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #271in eBook Readers & Accessories
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,106per listing
- Listings tracked
- 28
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Kindle Paperwhite 7th Generation Case products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 flat
Sellers
21
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
20%
- Brand 123%
- Brand 215%
- Brand 314%
- Brand 411%
- Brand 511%
- Brand 66%
Demand
Kindle Paperwhite 7th Generation Case search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Kindle Paperwhite 7th Generation Case search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kindle paperwhite 7th generation case96K/yr
- kindle 7th generation case47K/yr
- kindle paperwhite 6th generation case36K/yr
- kindle paperwhite case 7th generation31K/yr
- kindle paperwhite 7th gen case18K/yr
- 7th generation kindle paperwhite case14K/yr
- kindle 6th generation case15K/yr
- kindle case 7th generation15K/yr
- 7th generation kindle case10K/yr
- kindle 7th generation paperwhite case8K/yr
Reviews and returns
What reviews say buyers love and hate about Kindle Paperwhite 7th Generation Case
We read the reviews and the return reasons for every product selling here.
“It does not turn off the kindle when closing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kindle Paperwhite 7th Generation Case questions
Answered from the same tracked data.