Key Light

Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $391K a year.

Searches, last 12 months

416K

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

1.6%

Market size, estimated

$391Ka year

Peak month

December1.2× the quietest month

Top search term

key light117K searches a year

Listings sell for $58.07 on average, from $10.57 to $157.86. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At $58.07 that is $73K to $87K a year per listing.

Average price

$58.07inside the $15 to $100 sweet spot

Price range

$10.57–$157.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,250–1,500

Revenue per listing a year

$73K–$87K

Returns

5.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Lighting & Studio. It carries 2,412 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#50in Lighting & Studio

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

2,412per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months