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Jbl Flip Essential

Fail

The top 5 brands take 100% of clicks, so Jbl Flip Essential is a Fail.

Flapen Score
35
35 / 100
Ranks 6,625 of 8,347 Electronics niches · −8 vs the category median of 43
Market size
$110K/yr43K searches / yr
90-day growth
+94.3%search demand this quarter
Competition
85%top-5 click share · 2 brands · 56 sellers

Flapen Score

Jbl Flip Essential against its category

The dotted line is the Electronics average. Past it, Jbl Flip Essential is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jbl Flip Essential market on Amazon at a glance

Shoppers on Amazon United States searched for Jbl Flip Essential 43K times last year and spent an estimated $110K. All 2 brands take every click. Demand peaks in May–Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +94.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+94.3%
Conversion, latest week
2.5%
Market size, estimated
$110Ka year
Peak month
December5.3× the quietest month
Top search term
jbl flip essential 2 bluetooth speaker9K searches a year

02 · Price

A sale here is worth $103.98.

Listings sell for $103.98 on average, from $82.47 to $148.56. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $103.98 that is $0 to $10K a year per listing.

Average price
$103.98above the $15 to $100 sweet spot
Price range
$82.47–$148.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #704 within Portable Audio & Video. It carries 24,122 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#704in Portable Audio & Video
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
24,122per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Jbl Flip Essential products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

56

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 196%
  • Brand 24%

Demand

Jbl Flip Essential search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Nov, Dec · busiest ÷ quietest = 5.3×

Search terms

Top Jbl Flip Essential search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jbl flip essential 2 bluetooth speaker9K/yr
  • jbl pill speaker12K/yr
  • jbl pill9K/yr
  • jbl flip 27K/yr
  • jbl flip essential4K/yr
  • jbl pill bluetooth speaker2K/yr

Reviews and returns

What reviews say buyers love and hate about Jbl Flip Essential

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Audio Quality”
16%of negative reviews mention “Charging”
2.9%of orders come back
“Doesnt hold charge”
A buyer, on “Charging”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Jbl Flip Essential questions

Answered from the same tracked data.