Jack Skellington Echo Dot

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -50.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

-50.8%

Conversion, latest week

1.3%

Market size, estimated

$40Ka year

Peak month

November36.1× the quietest month

Top search term

echo dot shell25K searches a year

Listings sell for $36.56 on average, from $19.04 to $106.83. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $36.56 that is $0 to $4K a year per listing.

Average price

$36.56inside the $15 to $100 sweet spot

Price range

$19.04–$106.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.3%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #9,834 within Accessories & Supplies. It carries 265 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

17.8%

Average rank

#9,834in Accessories & Supplies

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

265per listing

Listings tracked

9

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months