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Jabra Ear Cushions

Fail

Shoppers spend an estimated $35K a year here, so Jabra Ear Cushions is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$35K/yr39K searches / yr
90-day growth
+9.6%search demand this quarter
Competition
73%top-5 click share · 8 brands · 10 sellers

Flapen Score

Jabra Ear Cushions against its category

The dotted line is the Electronics average. Past it, Jabra Ear Cushions is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jabra Ear Cushions market on Amazon at a glance

Shoppers on Amazon United States searched for Jabra Ear Cushions 39K times last year and spent an estimated $35K. The top 5 brands take 92% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+9.6%
Conversion, latest week
7.5%
Market size, estimated
$35Ka year
Top search term
jabra headset ear cushions6K searches a year

02 · Price

A sale here is worth $12.05.

Listings sell for $12.05 on average, from $8.46 to $17.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $12.05 that is $1K to $3K a year per listing.

Average price
$12.05under the $15 to $100 sweet spot
Price range
$8.46–$17.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #791 within Earpads. It carries 670 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#791in Earpads
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
670per listing
Listings tracked
14

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Jabra Ear Cushions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

8 flat

Sellers

10

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

3%

  • Brand 149%
  • Brand 224%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (2 brands, 3%)

Search terms

Top Jabra Ear Cushions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jabra headset ear cushions6K/yr
  • jabra ear cushions7K/yr
  • jabra replacement ear pads6K/yr
  • jabra evolve2 65 replacement ear pads3K/yr
  • jabra evolve2 65 ear cushions2K/yr
  • jabra evolve 65 ear cushions3K/yr
  • jabra headset replacement pads3K/yr
  • jabra evolve2 65 ear pads3K/yr
  • jabra headset ear cushion replacement5K/yr

Reviews and returns

What reviews say buyers love and hate about Jabra Ear Cushions

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
2.6%of orders come back
“Too small”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Jabra Ear Cushions questions

Answered from the same tracked data.