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Ipod 6th Generation

Fail

The top 5 brands take 100% of clicks, so Ipod 6th Generation is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$108K/yr50K searches / yr
90-day growth
-8.6%search demand this quarter
Competition
37%top-5 click share · 2 brands · 94 sellers

Flapen Score

Ipod 6th Generation against its category

The dotted line is the Electronics average. Past it, Ipod 6th Generation is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipod 6th Generation market on Amazon at a glance

Shoppers on Amazon United States searched for Ipod 6th Generation 50K times last year and spent an estimated $108K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-8.6%
Conversion, latest week
1.2%
Market size, estimated
$108Ka year
Peak month
December2.2× the quietest month
Top search term
ipod touch 6th generation25K searches a year

02 · Price

A sale here is worth $173.11.

Listings sell for $173.11 on average, from $95.68 to $307.78. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $173.11 that is $0 to $17K a year per listing.

Average price
$173.11above the $15 to $100 sweet spot
Price range
$95.68–$307.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #352 within Portable Audio & Video. It carries 387 reviews at 3.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
84%
Out of stock, average day
7.1%
Average rank
#352in Portable Audio & Video
Average rating
3.67 starsAmazon United States average 4.42 stars
Average reviews
387per listing
Listings tracked
37

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Ipod 6th Generation products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

2 falling

Sellers

94

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

37%

Top 20: 84%

Open market

0%

  • Brand 185%
  • Brand 215%
  • Open — no brand owns it (0%)

Demand

Ipod 6th Generation search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Black Friday '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Ipod 6th Generation search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ipod touch 6th generation25K/yr
  • ipod 6th generation12K/yr
  • ipod 8th generation6K/yr
  • ipod touch 7th generation new4K/yr
  • ipod touch 7th generation 128gb3K/yr

Reviews and returns

What reviews say buyers love and hate about Ipod 6th Generation

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
27%of negative reviews mention “Charging”
3.5%of orders come back
“Wont charge”
A buyer, on “Charging”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ipod 6th Generation questions

Answered from the same tracked data.