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Ipad Pro 12.9 Matte Screen Protector

Fail

Shoppers spend an estimated $21K a year here, so Ipad Pro 12.9 Matte Screen Protector is a Fail.

Flapen Score
35
35 / 100
Ranks 6,625 of 8,347 Electronics niches · −8 vs the category median of 43
Market size
$21K/yr10K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
85%top-5 click share · 6 brands · 8 sellers

Flapen Score

Ipad Pro 12.9 Matte Screen Protector against its category

The dotted line is the Electronics average. Past it, Ipad Pro 12.9 Matte Screen Protector is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Pro 12.9 Matte Screen Protector market on Amazon at a glance

Shoppers on Amazon United States searched for Ipad Pro 12.9 Matte Screen Protector 10K times last year and spent an estimated $21K. The top 5 brands take 98% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
12.2%
Market size, estimated
$21Ka year
Peak month
September1.5× the quietest month
Top search term
ipad pro 12.9 matte screen protector4K searches a year

02 · Price

A sale here is worth $17.31.

Listings sell for $17.31 on average, from $7.50 to $26.73. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $17.31 that is $2K to $4K a year per listing.

Average price
$17.31inside the $15 to $100 sweet spot
Price range
$7.50–$26.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #151 within Tablet Accessories. It carries 14,423 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#151in Tablet Accessories
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
14,423per listing
Listings tracked
9

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
60 months

Products

Top Ipad Pro 12.9 Matte Screen Protector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 222%
  • Brand 311%
  • Brand 47%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Ipad Pro 12.9 Matte Screen Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Ipad Pro 12.9 Matte Screen Protector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ipad pro 12.9 matte screen protector4K/yr
  • ipad pro 12.9 anti glare screen protector2K/yr
  • ipad pro 12.9 screen protector matte2K/yr
  • ipad pro matte screen protector 12.9 inch1K/yr
  • matte screen protector ipad pro 12.9865/yr
  • matte ipad pro 12.9 screen protector570/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Pro 12.9 Matte Screen Protector

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Assembly/Installation”
10%of negative reviews mention “Ease Of Use”
2.5%of orders come back
“The worst to place in”
A buyer, on “Ease Of Use”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Ipad Pro 12.9 Matte Screen Protector questions

Answered from the same tracked data.