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Ipad Holder for Kids

Fail

Demand is soft, at -20.4% this quarter, so Ipad Holder for Kids is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$71K/yr64K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
54%top-5 click share · 7 brands · 24 sellers

Flapen Score

Ipad Holder for Kids against its category

The dotted line is the Electronics average. Past it, Ipad Holder for Kids is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Holder for Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Ipad Holder for Kids 64K times last year and spent an estimated $71K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
4.0%
Market size, estimated
$71Ka year
Peak month
December4.5× the quietest month
Top search term
flippy tablet pillow stand30K searches a year

02 · Price

A sale here is worth $27.79.

Listings sell for $27.79 on average, from $14.74 to $37.81. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $27.79 that is $3K to $7K a year per listing.

Average price
$27.79inside the $15 to $100 sweet spot
Price range
$14.74–$37.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #20 within Tablet Accessories. It carries 14,092 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#20in Tablet Accessories
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
14,092per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Ipad Holder for Kids products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$7K$11K$14K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

24

Est. top-5 brand share

93%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 100%

Open market

4%

  • Flippy60%
  • Brookstone12%
  • Ontel10%
  • SAMHOUSING5%
  • KDD5%
  • Sttargxing4%
  • Open — no brand owns it (1 brand, 4%)

Demand

Ipad Holder for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 4.5×

Search terms

Top Ipad Holder for Kids search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • flippy tablet pillow stand30K/yr
  • flippy25K/yr
  • flippy ipad holder4K/yr
  • flippy tablet holder5K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Holder for Kids

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
3.9%of orders come back
“larger”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ipad Holder for Kids questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data