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Ipad Holder for Kids

Fail

Demand is soft, at -20.4% this quarter, so Ipad Holder for Kids is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$71K/yr64K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
54%top-5 click share · 7 brands · 24 sellers

Flapen Score

Ipad Holder for Kids against its category

The dotted line is the Electronics average. Past it, Ipad Holder for Kids is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Holder for Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Ipad Holder for Kids 64K times last year and spent an estimated $71K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
4.0%
Market size, estimated
$71Ka year
Peak month
December4.5× the quietest month
Top search term
flippy tablet pillow stand30K searches a year

02 · Price

A sale here is worth $27.79.

Listings sell for $27.79 on average, from $14.74 to $37.81. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $27.79 that is $3K to $7K a year per listing.

Average price
$27.79inside the $15 to $100 sweet spot
Price range
$14.74–$37.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #20 within Tablet Accessories. It carries 14,092 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#20in Tablet Accessories
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
14,092per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Ipad Holder for Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 flat

Sellers

24

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

4%

  • Brand 160%
  • Brand 212%
  • Brand 310%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (1 brand, 4%)

Demand

Ipad Holder for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 4.5×

Search terms

Top Ipad Holder for Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flippy tablet pillow stand30K/yr
  • flippy25K/yr
  • flippy ipad holder4K/yr
  • flippy tablet holder5K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Holder for Kids

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
3.9%of orders come back
“larger”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ipad Holder for Kids questions

Answered from the same tracked data.