Ipad Earbuds

Shoppers searched for this 553K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $899K a year.

Searches, last 12 months

553K

Growth, 90 days vs prior 90

+4.6%

Conversion, latest week

11.5%

Market size, estimated

$899Ka year

Peak month

June3.0× the quietest month

Top search term

wired earbuds lightning55K searches a year

Listings sell for $14.15 on average, from $9.51 to $20.42. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $14.15 that is $85K to $113K a year per listing.

Average price

$14.15under the $15 to $100 sweet spot

Price range

$9.51–$20.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

$85K–$113K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #342 within Headphones & Earbuds. It carries 4,853 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

27.9%

Average rank

#342in Headphones & Earbuds

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

4,853per listing

Listings tracked

11

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months