Ipad Air 11 Inch Screen Protector Matte
FailShoppers spend an estimated $54K a year here, so Ipad Air 11 Inch Screen Protector Matte is a Fail.
- Flapen Score
- 45 / 100Top 41% of 8,347 Electronics niches · +2 vs the category median of 4345
- Market size
- $54K/yr33K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 64%top-5 click share · 10 brands · 13 sellers
Flapen Score
Ipad Air 11 Inch Screen Protector Matte against its category
The dotted line is the Electronics average. Past it, Ipad Air 11 Inch Screen Protector Matte is stronger. Inside it, weaker.
Market
The Ipad Air 11 Inch Screen Protector Matte market on Amazon at a glance
Shoppers on Amazon United States searched for Ipad Air 11 Inch Screen Protector Matte 33K times last year and spent an estimated $54K. The top 5 brands take 76% of clicks. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 10.0% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 10.0%
- Market size, estimated
- $54Ka year
- Peak month
- August2.7× the quietest month
- Top search term
- matte screen protector ipad air 11 inch8K searches a year
02 · Price
A sale here is worth $16.31.
Listings sell for $16.31 on average, from $7.28 to $23.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.31 that is $2K to $4K a year per listing.
- Average price
- $16.31inside the $15 to $100 sweet spot
- Price range
- $7.28–$23.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #88 within Tablet Accessories. It carries 12,105 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #88in Tablet Accessories
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 12,105per listing
- Listings tracked
- 15
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Ipad Air 11 Inch Screen Protector Matte products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 flat
Sellers
13
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
16%
- Brand 130%
- Brand 213%
- Brand 312%
- Brand 411%
- Brand 510%
- Brand 67%
- Open — no brand owns it (4 brands, 16%)
Demand
Ipad Air 11 Inch Screen Protector Matte search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.7×
Search terms
Top Ipad Air 11 Inch Screen Protector Matte search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- matte screen protector ipad air 11 inch8K/yr
- ipad air 11 inch matte screen protector6K/yr
- ipad air 11 inch screen protector matte7K/yr
- ipad air 11 inch screen protector anti glare4K/yr
- ipad air matte screen protector5K/yr
- matte ipad air 11in screen protector4K/yr
Reviews and returns
What reviews say buyers love and hate about Ipad Air 11 Inch Screen Protector Matte
We read the reviews and the return reasons for every product selling here.
“Install is a pain”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Ipad Air 11 Inch Screen Protector Matte questions
Answered from the same tracked data.