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International Converter

Maybe

The top 5 brands take only 49% of clicks. But shoppers spend only $71K a year here, so International Converter is a Maybe.

Flapen Score
54
54 / 100
Top 11% of 8,347 Electronics niches · +11 vs the category median of 43
Market size
$71K/yr111K searches / yr
90-day growth
+17.0%search demand this quarter
Competition
33%top-5 click share · 37 brands · 56 sellers

Flapen Score

International Converter against its category

The dotted line is the Electronics average. Past it, International Converter is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The International Converter market on Amazon at a glance

Shoppers on Amazon United States searched for International Converter 111K times last year and spent an estimated $71K. The top 5 brands take 49% of clicks. Demand peaks in Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
+17.0%
Conversion, latest week
5.4%
Market size, estimated
$71Ka year
Peak month
November1.9× the quietest month
Top search term
adaptor52K searches a year

02 · Price

A sale here is worth $11.79.

Listings sell for $11.79 on average, from $4.82 to $23.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.79 that is $1K to $3K a year per listing.

Average price
$11.79under the $15 to $100 sweet spot
Price range
$4.82–$23.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #45 within Memory Card Accessories. It carries 11,376 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#45in Memory Card Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
11,376per listing
Listings tracked
52

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top International Converter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$2K$4K$6K$9K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

37 rising

Sellers

56

Top-5 brand share

49%

Top 20: 82%

Top-5 click share

33%

Top 20: 74%

Open market

46%

  • Unidapt18%
  • SZHAIYIJIN13%
  • DENGWENQIANG9%
  • TESSAN6%
  • --4%
  • Denlane4%

Demand

International Converter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.9×

Search terms

Top International Converter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • adaptor52K/yr
  • phone adapter39K/yr
  • adaptors7K/yr
  • adopter6K/yr
  • unidapt universal travel power adapter5K/yr
  • unidapt3K/yr

Reviews and returns

What reviews say buyers love and hate about International Converter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging15%−0.02

Didnt charge

Not charging

Inconsistent charging

Functionality-Overall15%−0.10

DOESN'T WORK

Never worked

Not functional

Durability14%−0.08

Did not last

Breaks easily

Broke within a week

Quality-Overall7%+0.57

Poor Quality Control

Garbage quality

Cheap quality

Compatibility-Overall7%

in some areas are not compatible

Incompatible

NOT COMPATIBLE

Love

Advertised Vs Actual Product17%+1.49

Better than expected

does the job

As Shown

Quality-Overall13%+0.57

Solid quality

Great build quality

Amazing quality

Charging12%−0.02

Charge fast

Charging is quick

GREAT CHARGER

Value For Money11%+0.90

Great buy for the money

Decent price

Great deal

Ease Of Use8%+0.70

Really handy

Very Convenient

Convenient to use

Return

1.7% Return rate 17% Fixable by listing

Compatibility-Overall29%██▇▇█▇

in some areas are not compatible

Incompatible

NOT COMPATIBLE

Functionality-Overall13%▇▇████

DOESN'T WORK

Never worked

Not functional

Size-Overall11%▇▇▇█▇█

Larger than expected

Doesn't fit

Its small

Charging10%▇▇▇▇▇█

Didnt charge

Not charging

Inconsistent charging

Connectivity-Overall7%█▇█▇█▇

Constantly Disconnects

Bad connectivity

Disconnects frequently

FAQ

Common International Converter questions

Answered from the same tracked data.