Instax Mini Film Black and White

Shoppers searched for this 521K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

521K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

9.4%

Market size, estimated

$2.5Ma year

Peak month

December16.8× the quietest month

Top search term

polaroid i-type film91K searches a year

Listings sell for $50.40 on average, from $17.31 to $97.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $50.40 that is $76K to $101K a year per listing.

Average price

$50.40inside the $15 to $100 sweet spot

Price range

$17.31–$97.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$76K–$101K

Returns

1.8%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #27 within Film Photography. It carries 11,469 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#27in Film Photography

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

11,469per listing

Listings tracked

11

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months