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Instax Mini Evo Case

Fail

Demand is soft, at -19.4% this quarter, so Instax Mini Evo Case is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$91K/yr221K searches / yr
90-day growth
-19.4%search demand this quarter
Competition
44%top-5 click share · 19 brands · 83 sellers

Flapen Score

Instax Mini Evo Case against its category

The dotted line is the Electronics average. Past it, Instax Mini Evo Case is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Instax Mini Evo Case market on Amazon at a glance

Shoppers on Amazon United States searched for Instax Mini Evo Case 221K times last year and spent an estimated $91K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-19.4%
Conversion, latest week
2.6%
Market size, estimated
$91Ka year
Peak month
December3.2× the quietest month
Top search term
instax mini evo case89K searches a year

02 · Price

A sale here is worth $15.91.

Listings sell for $15.91 on average, from $5.98 to $27.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $15.91 that is $2K to $4K a year per listing.

Average price
$15.91inside the $15 to $100 sweet spot
Price range
$5.98–$27.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #773 within Accessories. It carries 3,614 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#773in Accessories
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
3,614per listing
Listings tracked
34

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Instax Mini Evo Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

83

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

44%

Top 20: 90%

Open market

17%

  • Brand 127%
  • Brand 220%
  • Brand 317%
  • Brand 47%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (13 brands, 17%)

Demand

Instax Mini Evo Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Instax Mini Evo Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • instax mini evo case89K/yr
  • instax mini evo accessories51K/yr
  • fujifilm instax mini evo case24K/yr
  • mini evo case14K/yr
  • fujifilm instax mini evo accessories14K/yr
  • mini evo accessories8K/yr
  • instax evo case8K/yr
  • fujifilm mini evo case7K/yr
  • instax evo mini case5K/yr

Reviews and returns

What reviews say buyers love and hate about Instax Mini Evo Case

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Value For Money”
0.7%of orders come back
“again, the price for what you get is not worth it”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Instax Mini Evo Case questions

Answered from the same tracked data.