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Instax Mini 11 Case

Fail

Shoppers spend an estimated $52K a year here, so Instax Mini 11 Case is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$52K/yr206K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
34%top-5 click share · 19 brands · 33 sellers

Flapen Score

Instax Mini 11 Case against its category

The dotted line is the Electronics average. Past it, Instax Mini 11 Case is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Instax Mini 11 Case market on Amazon at a glance

Shoppers on Amazon United States searched for Instax Mini 11 Case 206K times last year and spent an estimated $52K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
206K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
1.6%
Market size, estimated
$52Ka year
Peak month
December3.5× the quietest month
Top search term
instax mini case39K searches a year

02 · Price

A sale here is worth $16.05.

Listings sell for $16.05 on average, from $8.80 to $48.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.05 that is $0 to $2K a year per listing.

Average price
$16.05inside the $15 to $100 sweet spot
Price range
$8.80–$48.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #583 within Bags & Cases. It carries 723 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#583in Bags & Cases
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
723per listing
Listings tracked
44

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Instax Mini 11 Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

33

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

28%

  • Brand 121%
  • Brand 219%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Instax Mini 11 Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Instax Mini 11 Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • instax mini case39K/yr
  • instax camera case30K/yr
  • fujifilm instax mini case21K/yr
  • instax mini 11 case15K/yr
  • fujifilm case12K/yr
  • instax case17K/yr
  • fujifilm camera case13K/yr
  • instax mini camera case15K/yr
  • fujifilm instax case7K/yr
  • instax mini film case7K/yr

Reviews and returns

What reviews say buyers love and hate about Instax Mini 11 Case

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Size-Overall”
12%of negative reviews mention “Size-Overall”
4.6%of orders come back
“the case does not fit at all”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Instax Mini 11 Case questions

Answered from the same tracked data.