Insta360 X5 Dive Case

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +39.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $320K a year.

Searches, last 12 months

123K

Growth, 90 days vs prior 90

+39.6%

Conversion, latest week

3.5%

Market size, estimated

$320Ka year

Peak month

June5.2× the quietest month

Top search term

insta 360 x5 dive case15K searches a year

Listings sell for $74.30 on average, from $29.32 to $152.01. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $74.30 that is $7K to $19K a year per listing.

Average price

$74.30inside the $15 to $100 sweet spot

Price range

$29.32–$152.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$7K–$19K

Returns

7.1%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #227 within Underwater Photography. It carries 48 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

95%

Out of stock, average day

11.7%

Average rank

#227in Underwater Photography

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

48per listing

Listings tracked

37

20 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

8Amazon's first-year sales bar

Average brand age

20 months