In Ear Monitor

Shoppers searched for this 5.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.3M a year.

Searches, last 12 months

5.3M

Growth, 90 days vs prior 90

-6.7%

Conversion, latest week

1.9%

Market size, estimated

$5.3Ma year

Peak month

November1.2× the quietest month

Top search term

iem1.2M searches a year

Listings sell for $51.35 on average, from $9.90 to $262.91. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $51.35 that is $257K to $308K a year per listing.

Average price

$51.35inside the $15 to $100 sweet spot

Price range

$9.90–$262.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

5,000–6,000

Revenue per listing a year

$257K–$308K

Returns

3.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #244 within Headphones & Earbuds. It carries 3,606 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#244in Headphones & Earbuds

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,606per listing

Listings tracked

26

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months