Iem Case

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

-5.5%

Conversion, latest week

3.8%

Market size, estimated

$83Ka year

Peak month

January1.3× the quietest month

Top search term

iem case109K searches a year

Listings sell for $12.90 on average, from $3.55 to $25.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.90 that is $1K to $3K a year per listing.

Average price

$12.90under the $15 to $100 sweet spot

Price range

$3.55–$25.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.3%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #1,436 within Cases. It carries 730 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#1,436in Cases

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

730per listing

Listings tracked

33

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months