Is ibobber profitable to sell on Amazon United States?

The niche generates $41K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.0%. Flapen's verdict: Skip it (42/100).

How competitive is the ibobber niche?

11 brands and 102 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in ibobber?

Top complaints mined from reviews: Connectivity-Overall, Durability, Functionality-Overall. The return rate is 4.3%.

What does it cost to enter the ibobber niche?

Listings span $6.43–$141.40; the average listing price is $62.23 (sweet spot $15–$100). The average incumbent carries 1,079 reviews — the moat a new listing must climb.

ibobber

Skip it

A small market ($41K/yr) — this niche doesn't clear our bar today.

Avg price

Great$62.23

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$6.43–$141.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,079.07

avg incumbent reviews — the moat a new listing must climb

Growth

Good+28.0%

90-day search growth — must beat 0% to launch

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad73%

top-5 click share — a locked-up shelf

Market size

Bad$41K

$41K/yr · 27K searches

Signals High Price

According to Flapen's Amazon United States niche tracking, ibobber is a $41K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 42/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

ibobber market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $31K–$47K; units × avg price
Conversion rate: 2.5%
Avg BSR: #1,047
Page quality: 0%
Prime: 100%
Sponsored: 57%
Out of stock: 9.4%
Avg brand age: 47 months
Avg seller age: 176 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 rising

Sellers

102

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

14%

ReelSonar40%
Humminbird16%
iBobber12%
XFISHMAN10%
Garmin5%
Hawkeye3%
Open — no brand owns it (5 brands, 14%)

Demand

Weekly Amazon search volume, last 30 weeks — +28.0% search growth over the last 90 days.

Open Trend

Top ibobber search terms

ibobber12K/yr +46.0%1.7% conv.
ibobber fish finder9K/yr +28.1%1.5% conv.
i bobber3K/yr +11.3%1.8% conv.
i bobbers fish finder2K/yr -30.5%2.6% conv.

All search terms

Top ibobber products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Reelsonar Portable Fish Finder Accurate Fish Depth Finder with Depth Range of 135 feet 10+ Hours Battery Life with iOS & Android App Wireless

ReelSonar$84.584.0★6,817 rev

Humminbird PiranhaMAX 4 Fish Finder with Transducer Dual Beam Sonar

Humminbird$127.284.6★1,296 rev

XFISHMAN Weighted-Bobbers-for-Fishing-Floats-Bouy Slip Bobber Fishing Corks Kit Crappie Bluegills Panfish Catfish Hand Made Foam Float 1 Inch 2 in 8-12 Pack

XFISHMAN$9.704.2★409 rev

Garmin Striker Cast Castable Sonar Pair with Mobile Device and Cast from Anywhere Reel in to Locate and Display Fish on Smartphone or Tablet (010-02246-00)

Garmin$134.634.5★488 rev

iBobber Snappr Natural Robotic Swimming Fishing Lure Mega 117mm Rechargeable LED Light 4-6Ft Depth Slow Sinking Jerkbait for Bass ReelSonar (Sea Nymph)

iBobber$7.944.2★231 rev

Newest

by launch date

Underwater Fishing Camera Portable Fish Finder with 7 LCD Monitor IP68 Waterproof 1200TVL HD Fishing Camera with 12pcs White Lights for Lake Kayak Boat Ice Dark Fishing (98ft/30M Cable)

Malutoothzi$141.4010 rev

5mo ago

Fish Finder Underwater Fishing Camera Equipped with Infrared Night Vision Function IP67 Waterproof and ice Fishing Camera a Portable Fish Finder in Rivers Lakes Kayaks and Boats (30)

JinXiHua$56.8945 rev

1y ago

FishPod 5x Bluetooth Fish Finder With AI Technology

Hawkeye$82.31357 rev

3y ago

iBobber Mens Underwear - Boxer Briefs with Built-In Pouch Support Pack of 4 Underwear for Men (Small) Multicolor

iBobber$28.9953 rev

4y ago

XFISHMAN Weighted-Bobbers-for-Fishing-Floats-Bouy Slip Bobber Fishing Corks Kit Crappie Bluegills Panfish Catfish Hand Made Foam Float 1 Inch 2 in 8-12 Pack

XFISHMAN$9.70409 rev

4y ago

What buyers say about ibobber

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use23%

“Easy to use”

Value For Money10%

“Good product for the price”

Quality-Overall8%

“Great fish finder for the money”

Connectivity-Overall6%

“It connects easy to its app on the phone”

Efficiency5%

“It works good”

Advertised Vs Actual Product5%

“Works like a charm”

GPS4%

“gps functions including speed”

Assembly/Installation4%

“Easy setup”

Functionality-Overall4%

“The standalone receiver on this unit is nice”

Compactness4%

“Decent compact portable fish finder”

What buyers complain about

Connectivity-Overall18%

“any change to the screen resulted in it disconnecting”

Durability14%

“nervous it will break”

Functionality-Overall10%

“doesnt work”

Measurement/Reading Accuracy8%

“Maybe I have a bad transducer because I don't get Any depth”

Charging8%

“sensor will not take a charge”

Add-Ons/Attachments8%

“not attached to the boat”

Strength6%

“Extremely Fragile”

Ease Of Use5%

“Not user friendly; doesnt work”

Quality-Overall4%

“These are very cheaply made”

Size-Overall3%

“Smaller and somewhat awkward to use”

Top return reasons

Functionality-Overall24%

Connectivity-Overall20%

Charging6%

Advertised Vs Actual Product6%

Defective Material/Parts5%

Size-Overall5%

Product Condition4%

Measurement/Reading Accuracy3%

Quality-Overall3%

Display-Overall3%

Common questions

Is ibobber profitable to sell on Amazon United States?: The niche generates $41K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.0%. Flapen's verdict: Skip it (42/100).
How competitive is the ibobber niche?: 11 brands and 102 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in ibobber?: Top complaints mined from reviews: Connectivity-Overall, Durability, Functionality-Overall. The return rate is 4.3%.
What does it cost to enter the ibobber niche?: Listings span $6.43–$141.40; the average listing price is $62.23 (sweet spot $15–$100). The average incumbent carries 1,079 reviews — the moat a new listing must climb.