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49

hurricane supply list

Skip it

Prices mostly outside the sweet spot ($5.87–$1080.17) — this niche doesn't clear our bar today.

Market size 15Growth 16Conversion 19Competition 94Returns 96Price range 8Avg price 91Brand share 97Review moat 17Quality gap 30

Brand share

Incredible25%

top-5 brand share — no brand owns this niche

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Competition

Great21%

top-5 click share — an open shelf

Avg price

Great$55.50

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad18,683.13

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.7%

90-day search growth — must beat 0% to launch

Market size

Bad$59K

$59K/yr · 71K searches

Price range

Bad$5.87–$1080.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, hurricane supply list is a $59K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 25% of demand. Demand peaks in Jan–Jun–Jul–Aug. Verdict: Skip it — 49/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

hurricane supply list market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$56K–$69K
units × avg price
Conversion rate
1.5%
Avg BSR
#56
Page quality
0%
Prime
91%
Sponsored
97%
Out of stock
1.2%
Avg brand age
55 months
Avg seller age
158 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

76 falling

Sellers

177

Top-5 brand share

25%

Top 20: 62%

Top-5 click share

21%

Top 20: 55%

Open market

71%

  • Eoxsmile7%
  • Blue Coolers6%
  • FosPower4%
  • Energizer4%
  • MARBERO4%
  • RunningSnail4%

Demand & seasonality

Weekly Amazon search volume, last 90 weeks — -18.7% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Jun, Jul, Aug · busiest ÷ quietest = 4.2×

Top hurricane supply list search terms

  • hurricane supplies for home18K/yr
  • hurricane prep13K/yr
  • emergency power outage kit25K/yr
  • tornado kit emergency6K/yr
  • hurricane preparedness4K/yr
  • tornado supplies2K/yr
  • huracan supplies2K/yr
All search terms

Top hurricane supply list products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$4K8%$5K1101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hurricane supply list

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow14%

“Bright Light”

Value For Money12%

“Great amount for the money”

Quality-Overall11%

“The build quality is excellent”

Advertised Vs Actual Product8%

“Better than expected”

Charging7%

“Holds a charge”

Ease Of Use7%

“easy to fix”

Battery Life5%

“Battery life is good”

Size-Overall3%

“I love the size”

Portability3%

“Easy to carry”

Durability2%

“The container is durable”

What buyers complain about

Charging17%

“Does not charge”

Size-Overall8%

“Its small”

Functionality-Overall7%

“Did not work”

Durability7%

“Do not last”

Battery Life6%

“Bad batteries”

Quality-Overall6%

“Everything seems like very cheap quality”

Brightness/Shine/Glow5%

“Very dim”

Noise Level4%

“Very noisy”

Value For Money4%

“Extremely expensive”

Advertised Vs Actual Product3%

“Looks nothing like the photo”

Top return reasons

Charging20%
Size-Overall18%
Value For Money8%
Functionality-Overall8%
Brightness/Shine/Glow7%
Advertised Vs Actual Product7%
Defective Material/Parts4%
Battery Inclusion3%
Quality-Overall3%
Battery Life3%

Common questions

Is hurricane supply list profitable to sell on Amazon United States?
The niche generates $59K/yr across 88 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -18.7%. Flapen's verdict: Skip it (49/100).
How competitive is the hurricane supply list niche?
76 brands and 177 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 25% of demand.
What do buyers complain about in hurricane supply list?
Top complaints mined from reviews: Charging, Size-Overall, Functionality-Overall. The return rate is 0.8%.
When does demand for hurricane supply list peak?
Demand peaks in Jan–Jun–Jul–Aug; the busiest month runs 4.2× the quietest.
What does it cost to enter the hurricane supply list niche?
Listings span $5.87–$1080.17; the average listing price is $55.50 (sweet spot $15–$100). The average incumbent carries 18,683 reviews — the moat a new listing must climb.