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Huawei Freebuds Pro 5

Fail

Shoppers spend an estimated $5K a year here, so Huawei Freebuds Pro 5 is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$5K/yr44K searches / yr
90-day growth
+83.8%search demand this quarter
Competition
69%top-5 click share · 12 brands · 73 sellers

Flapen Score

Huawei Freebuds Pro 5 against its category

The dotted line is the Electronics average. Past it, Huawei Freebuds Pro 5 is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Huawei Freebuds Pro 5 market on Amazon at a glance

Shoppers on Amazon United States searched for Huawei Freebuds Pro 5 44K times last year and spent an estimated $5K. The top 5 brands take 78% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +83.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
+83.8%
Conversion, latest week
0.1%
Market size, estimated
$5Ka year
Top search term
huawei freebuds pro 537K searches a year

02 · Price

A sale here is worth $178.90.

Listings sell for $178.90 on average, from $59.22 to $295.73. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $178.90 that is $0 to $18K a year per listing.

Average price
$178.90above the $15 to $100 sweet spot
Price range
$59.22–$295.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$18K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #569 within Headphones & Earbuds. It carries 2,008 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
88%
Out of stock, average day
7.7%
Average rank
#569in Headphones & Earbuds
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,008per listing
Listings tracked
16

04 · Newcomers

10 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
10Amazon's first-year sales bar
Average brand age
21 months

Products

Top Huawei Freebuds Pro 5 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

12

Sellers

73

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

17%

  • Brand 135%
  • Brand 219%
  • Brand 313%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (6 brands, 17%)

Demand

Huawei Freebuds Pro 5 search demand

Weekly searches over the year. Pick a range.

3K2KMay '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Huawei Freebuds Pro 5

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Audio Quality”
7%of negative reviews mention “Connectivity-Overall”
4.8%of orders come back
“Connection Problems”
A buyer, on “Connectivity-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Huawei Freebuds Pro 5 questions

Answered from the same tracked data.