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hp envy x360 laptop case

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 14Conversion 5Competition 81Returns 18Price range 86Avg price 95Brand share 30Review moat 38Quality gap 89

Avg price

Incredible$29.69

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Price range

Great$6.80–$77.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great34%

top-5 click share — an open shelf

Review moat

Okay2,714.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Returns

Bad7.0%

return rate — above 5% kills the launch gate

Growth

Bad-22.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$8K

$8K/yr · 75K searches

According to Flapen's Amazon United States niche tracking, hp envy x360 laptop case is a $8K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Aug–Sep. Verdict: Skip it — 40/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

hp envy x360 laptop case market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$7K–$15K
units × avg price
Conversion rate
0.4%
Avg BSR
#460
Page quality
0%
Prime
100%
Sponsored
61%
Out of stock
7.2%
Avg brand age
53 months
Avg seller age
176 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

13 rising

Sellers

15

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

34%

Top 20: 83%

Open market

10%

  • mCover41%
  • Batianda30%
  • Smatree10%
  • YZBYFON3%
  • DOMISO3%
  • MOSISO3%
  • Open — no brand owns it (7 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.3% search growth over the last 90 days.
8K6KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep · busiest ÷ quietest = 3.2×

Top hp envy x360 laptop case search terms

  • hp envy x360 case22K/yr
  • hp envy x360 laptop case18K/yr
  • hp envy laptop case11K/yr
  • hp envy laptop cover6K/yr
  • hp envy x360 laptop cover4K/yr
  • hp envy case4K/yr
  • hp envy x360 cover3K/yr
  • hp envy x360 2 in 1 laptop case850/yr
  • hp envy x360 hard shell case2K/yr
  • hp envy x360 15.6 laptop case2K/yr
All search terms

Top hp envy x360 laptop case products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2406%$4809%$72012%$9591101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hp envy x360 laptop case

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Exact fit”

Quality-Overall19%

“Decent quality”

Drop/Impact Protection10%

“This is very protective”

Value For Money8%

“reasonable price”

Advertised Vs Actual Product6%

“is as advertised”

Color5%

“As I mentioned the color is crystal clear”

Durability4%

“Durable and great quality”

Strength4%

“not flimsy and well made”

Material Quality3%

“The material feels premium and durable, yet soft enough to protect against scratches, bumps, and everyday wear and tear”

Ease Of Use3%

“Convenient”

What buyers complain about

Size-Overall42%

“It was small”

Quality-Overall9%

“Feels kind of cheap don't know how much I would exactly trust it”

Defective Material/Parts5%

“Defective”

Thickness4%

“Thin”

Durability4%

“Besides the lack of durability its a good case which is why Im giving it two stars instead of one”

Compatibility-Overall4%

“Not compatible for 16 HP as described”

Smell4%

“Smells terrible”

Design-Overall2%

“Faulty design”

Drop/Impact Protection2%

“Wasnt protective”

Portability2%

“Not the easiest to carry”

Top return reasons

Size-Overall83%
Compatibility-Overall5%
Advertised Vs Actual Product3%
Material Quality1%
Quality-Overall1%
Length1%
Value For Money1%
Functionality-Overall1%
Color1%
Drop/Impact Protection1%

Common questions

Is hp envy x360 laptop case profitable to sell on Amazon United States?
The niche generates $8K/yr across 38 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -22.3%. Flapen's verdict: Skip it (40/100).
How competitive is the hp envy x360 laptop case niche?
13 brands and 15 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in hp envy x360 laptop case?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Defective Material/Parts. The return rate is 7.0% — above our launch gate.
When does demand for hp envy x360 laptop case peak?
Demand peaks in Jan–Aug–Sep; the busiest month runs 3.2× the quietest.
What does it cost to enter the hp envy x360 laptop case niche?
Listings span $6.80–$77.15; the average listing price is $29.69 (sweet spot $15–$100). The average incumbent carries 2,714 reviews — the moat a new listing must climb.