Is horror stickers profitable to sell on Amazon United States?

The niche generates $68K/yr across 14 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Skip it (38/100).

How competitive is the horror stickers niche?

12 brands and 13 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in horror stickers?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 0.5%.

When does demand for horror stickers peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 1.8× the quietest.

What does it cost to enter the horror stickers niche?

Listings span $6.18–$10.28; the average listing price is $8.34 (sweet spot $15–$100). The average incumbent carries 181 reviews — the moat a new listing must climb.

horror stickers

Skip it

Prices mostly outside the sweet spot ($6.18–$10.28) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great180.71

avg incumbent reviews — the moat a new listing must climb

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad$8.34

avg listing price — sweet spot $15–$100

Growth

Bad-6.7%

90-day search growth — must beat 0% to launch

Market size

Bad$68K

$68K/yr · 317K searches

Price range

Bad$6.18–$10.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, horror stickers is a $68K/yr Amazon United States market (317K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 38/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

horror stickers market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $67K–$83K; units × avg price
Conversion rate: 2.6%
Avg BSR: #753
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 6.3%
Avg brand age: 26 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

22%

NONETH32%
sxdaizjsym13%
QIURUNMA10%
LCCZRY8%
SEMYEIYO8%
UBOFUGS7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.8×

Open Trend

Top horror stickers search terms

horror stickers144K/yr +7.0%2.6% conv.
horror movie stickers51K/yr -8.2%2.4% conv.
ghostface stickers30K/yr -31.0%0.8% conv.
scream stickers24K/yr -36.5%0.9% conv.
scary stickers17K/yr +2.9%0.6% conv.
horror stickers for adults12K/yr +4.9%2.8% conv.
creepy stickers9K/yr +22.6%0.3% conv.
stickers horror7K/yr +2.6%2.1% conv.
scary movie stickers7K/yr +2.1%2.8% conv.
horror sticker5K/yr +7.4%1.1% conv.

All search terms

Top horror stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

150PCS Horror Stickers Pack Horror Movie Stickers Horror Movie Gifts for Adults Teens Waterproof Vinyl Scary Decals for Water Bottle Laptop Phone Skateboard Luggage Cool DIY Decoration

NONETH$9.054.7★114 rev

sxdaizjsym 300 Pcs Horror Stickers Horror Gifts Horror Movie Stickers Horror Decor Scary Movie Gifts Spooky Gifts Supernatural Halloween Stickers for Water Bottle Laptop Phone Skateboard

sxdaizjsym$10.284.6★231 rev

100pcs Horror Movie Stickers Halloween Waterproof Sticker Decals Water Bottle Skateboard Laptop Horror Stickers for Kids Teens Adults

LCCZRY$7.224.6★65 rev

SEMYEIYO 200 PCS Horror Black Stickers and Decals Horror Movie Sticker for Water Bottles Horror Stickers Pack for Water Bottle Laptop Phone Hard Hat Bumper Gifts for Adult

SEMYEIYO$7.224.4★62 rev

Horror Stickers 300 Pcs Horror Movie Stickers Horror Decor Scary Movie Gifts Spooky Gifts Supernatural Halloween Stickers for Water Bottle Laptop Phone Skateboard

UBOFUGS$9.194.3★6 rev

Newest

by launch date

Horror Stickers 300 Pcs Horror Movie Stickers Horror Decor Scary Movie Gifts Spooky Gifts Supernatural Halloween Stickers for Water Bottle Laptop Phone Skateboard

UBOFUGS$9.196 rev

2mo ago

200 PCS Horror Stickers Pack Supernatural Halloween Stickers Waterproof Vinyl Horror Decals for Laptops Water Bottles Scrapbooks Spooky Decor Gifts for Halloween (Horror Stickers 3)

QIURUNMA$9.9935 rev

4mo ago

150PCS Horror Stickers Pack Horror Movie Stickers Horror Movie Gifts for Adults Teens Waterproof Vinyl Scary Decals for Water Bottle Laptop Phone Skateboard Luggage Cool DIY Decoration

NONETH$9.05114 rev

8mo ago

110PCS Funny Horror Stickers Pink Halloween Sticker for Girl Boy Scary Cute Vinyl Waterproof Horror Decals for Water Bottle Laptop Phone Skateboard Journal Luggage

TOTEVOL$7.9862 rev

9mo ago

103 PCS Horror Stickers Horror Movies Stickers Waterproof Vinyl Scary Movie Spooky Party Decorations Halloween Gifts Sticker for Laptop Water Bottle Bumper Helmet Journal Phone

DBKMOITO$7.8973 rev

10mo ago

What buyers say about horror stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall31%

“The assortment is impressive”

Adhesion/Stickiness16%

“Overall I found them to adhere well”

Value For Money12%

“Worth it”

Design-Overall8%

“The designs are cool”

Size-Overall6%

“They were pretty good size”

Advertised Vs Actual Product6%

“Better then expected”

Durability4%

“it still looks brand new”

Color4%

“Colors were nice”

Print Quality4%

“the print is clear”

Fun/Entertainment Experience1%

“Wonderful and fun stickers”

What buyers complain about

Size-Overall25%

“The sets are a few stickers short”

Quality-Overall15%

“I was expecting a little bit more quality”

Adhesion/Stickiness13%

“My only issue is when I use them on my phone the clear outer protective part of the sticker has been peeling off”

Value For Money13%

“Not worth it really”

Thickness8%

“Super-thin backing issues”

Ease Of Use7%

“some cant be used because its so difficult”

Print Quality3%

“the sticker print themselves are questionable most of the time period well you do get some pretty good ones”

Top return reasons

Advertised Vs Actual Product44%

Value For Money13%

Quality-Overall12%

Adhesion/Stickiness9%

Size-Overall6%

Design-Overall4%

Color3%

Shape/Style2%

Functionality-Overall2%

Product Condition2%

Common questions

Is horror stickers profitable to sell on Amazon United States?: The niche generates $68K/yr across 14 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Skip it (38/100).
How competitive is the horror stickers niche?: 12 brands and 13 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in horror stickers?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 0.5%.
When does demand for horror stickers peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 1.8× the quietest.
What does it cost to enter the horror stickers niche?: Listings span $6.18–$10.28; the average listing price is $8.34 (sweet spot $15–$100). The average incumbent carries 181 reviews — the moat a new listing must climb.