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Homekit Motion Sensor

Fail

The top 5 brands take 98% of clicks, so Homekit Motion Sensor is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$89K/yr46K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
73%top-5 click share · 6 brands · 20 sellers

Flapen Score

Homekit Motion Sensor against its category

The dotted line is the Electronics average. Past it, Homekit Motion Sensor is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Homekit Motion Sensor market on Amazon at a glance

Shoppers on Amazon United States searched for Homekit Motion Sensor 46K times last year and spent an estimated $89K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Aug–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
4.4%
Market size, estimated
$89Ka year
Peak month
December2.8× the quietest month
Top search term
matter motion sensor21K searches a year

02 · Price

A sale here is worth $44.09.

Listings sell for $44.09 on average, from $14.75 to $116.82. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $44.09 that is $4K to $11K a year per listing.

Average price
$44.09inside the $15 to $100 sweet spot
Price range
$14.75–$116.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$4K–$11K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #294 within Security & Surveillance. It carries 449 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#294in Security & Surveillance
Average rating
3.95 starsAmazon United States average 4.42 stars
Average reviews
449per listing
Listings tracked
13

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top Homekit Motion Sensor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

20

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Brand 146%
  • Brand 220%
  • Brand 313%
  • Brand 410%
  • Brand 59%
  • Brand 63%

Demand

Homekit Motion Sensor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Oct, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Homekit Motion Sensor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • matter motion sensor21K/yr
  • eve motion sensor12K/yr
  • matter sensor7K/yr
  • eve motion3K/yr
  • motion sensor matter3K/yr

Reviews and returns

What reviews say buyers love and hate about Homekit Motion Sensor

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Sensor”
15%of negative reviews mention “Connectivity-Overall”
4.5%of orders come back
“Cannot stay connected”
A buyer, on “Connectivity-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Homekit Motion Sensor questions

Answered from the same tracked data.