Hgst
FailPrices span $10.71–$848.37, mostly outside the sweet spot, so Hgst is a Fail.
- Flapen Score
- 45 / 100Top 41% of 8,347 Electronics niches · +2 vs the category median of 4345
- Market size
- $97K/yr34K searches / yr
- 90-day growth
- -14.6%search demand this quarter
- Competition
- 34%top-5 click share · 10 brands · 79 sellers
Flapen Score
Hgst against its category
The dotted line is the Electronics average. Past it, Hgst is stronger. Inside it, weaker.
Market
The Hgst market on Amazon at a glance
Shoppers on Amazon United States searched for Hgst 34K times last year and spent an estimated $97K. The top 5 brands take 88% of clicks. Demand peaks in Oct–Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 34K
- Growth, 90 days vs prior 90
- -14.6%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $97Ka year
- Peak month
- October16.7× the quietest month
- Top search term
- ultrastar8K searches a year
02 · Price
A sale here is worth $199.24.
Listings sell for $199.24 on average, from $10.71 to $848.37. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $199.24 that is $0 to $20K a year per listing.
- Average price
- $199.24above the $15 to $100 sweet spot
- Price range
- $10.71–$848.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$20K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #5,081 within Internal Components. It carries 559 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 69%
- Out of stock, average day
- 12.8%
- Average rank
- #5,081in Internal Components
- Average rating
- 4.25 starsAmazon United States average 4.42 stars
- Average reviews
- 559per listing
- Listings tracked
- 49
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Hgst products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
10 rising
Sellers
79
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
34%
Top 20: 73%
Open market
7%
- Brand 152%
- Brand 217%
- Brand 38%
- Brand 46%
- Brand 56%
- Brand 64%
- Open — no brand owns it (4 brands, 7%)
Demand
Hgst search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 16.7×
Search terms
Top Hgst search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ultrastar8K/yr
- hgst9K/yr
- hgst hard drive8K/yr
- goharddrive4K/yr
- hgst ultrastar4K/yr
- hgst 12tb2K/yr
Reviews and returns
What reviews say buyers love and hate about Hgst
We read the reviews and the return reasons for every product selling here.
“Died after a few months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hgst questions
Answered from the same tracked data.









