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Herz P1 Smart Band

Fail

The top 5 brands take 98% of clicks, so Herz P1 Smart Band is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$66K/yr54K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
70%top-5 click share · 6 brands · 14 sellers

Flapen Score

Herz P1 Smart Band against its category

The dotted line is the Electronics average. Past it, Herz P1 Smart Band is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Herz P1 Smart Band market on Amazon at a glance

Shoppers on Amazon United States searched for Herz P1 Smart Band 54K times last year and spent an estimated $66K. The top 5 brands take 98% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
1.7%
Market size, estimated
$66Ka year
Top search term
herz p119K searches a year

02 · Price

A sale here is worth $71.99.

Listings sell for $71.99 on average, from $1.08 to $192.06. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $71.99 that is $0 to $7K a year per listing.

Average price
$71.99inside the $15 to $100 sweet spot
Price range
$1.08–$192.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #530 within Wearable Technology. It carries 365 reviews at 3.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#530in Wearable Technology
Average rating
3.69 starsAmazon United States average 4.42 stars
Average reviews
365per listing
Listings tracked
14

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
19 months

Products

Top Herz P1 Smart Band products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

14

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 223%
  • Brand 37%
  • Brand 43%
  • Brand 52%
  • Brand 62%

Search terms

Top Herz P1 Smart Band search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • herz p119K/yr
  • herz p1 smart band7K/yr
  • herz12K/yr
  • hertz p110K/yr
  • hertz p1 smart band3K/yr
  • hertz p1 ring4K/yr

Reviews and returns

What reviews say buyers love and hate about Herz P1 Smart Band

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Comfort-Overall”
11%of negative reviews mention “Battery Life”
8.0%of orders come back
“Poor battery life”
A buyer, on “Battery Life”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Herz P1 Smart Band questions

Answered from the same tracked data.