Headset for Iphone

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $219K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

9.3%

Market size, estimated

$219Ka year

Peak month

February18.6× the quietest month

Top search term

wired earbuds lightning connector26K searches a year

Listings sell for $16.26 on average, from $9.03 to $48.74. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $16.26 that is $8K to $12K a year per listing.

Average price

$16.26inside the $15 to $100 sweet spot

Price range

$9.03–$48.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #543 within Headphones & Earbuds. It carries 3,955 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

25.5%

Average rank

#543in Headphones & Earbuds

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

3,955per listing

Listings tracked

17

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

36 months