Headphones for Macbook Pro

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

+2.8%

Conversion, latest week

17.8%

Market size, estimated

$255Ka year

Peak month

August1.4× the quietest month

Top search term

ipod headphones wired11K searches a year

Listings sell for $13.69 on average, from $9.31 to $19.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 5,000 to 6,000 of them. At $13.69 that is $68K to $82K a year per listing.

Average price

$13.69under the $15 to $100 sweet spot

Price range

$9.31–$19.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

5,000–6,000

Revenue per listing a year

$68K–$82K

Returns

1.7%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #185 within Headphones & Earbuds. It carries 17,756 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#185in Headphones & Earbuds

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

17,756per listing

Listings tracked

5

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months